Samer Saad - Communicate Online
Samer Saad

4 Mobile App Trends for 2022 to Keep Marketers on Track

Samer Saad, Regional Manager for the Middle East at AppsFlyer, explains why mobile app marketing will have an even more critical role to play this year.

NEWS

Research Reveals Mobile App Downloads Spike by 15% across the UAE in 2021

UAE companies spent US$74 million on Android app marketing in 2021 as apps become pivotal to customer acquisition, retention, and loyalty.

NEWS

White Friday Sparks Consumers Traffic across Mobile E-commerce Platforms

Data gathered by mobile marketing platform, Appsflyer observes a 43% spike in consumer spending across mobile retail apps.

NEWS

Report: 1 in 4 UAE Marketers Intends ‘Very Large’ Increase in Mobile Marketing Spending

451 Research and AppsFlyer release research about evolving consumer behaviors and identified UAE businesses' mobile application and marketing strategies.

NEWS
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Ariel drives 30% sales growth with Amazon Now campaign in UAE

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Spotify gives artists power to block misattributed tracks in new beta feature

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IKEA turns store strolls into rewarding steps

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TOD gears up for FIFA World Cup 2026 streaming across MENA

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