By Sue Azari, Industry Lead E-commerce at AppsFlyer
Retail Media Networks, popularly abbreviated as RMNs are a type of advertising platform that allows retailers to sell ad space on their digital channels to third-party…
Ramadan presents a golden opportunity for consumers to slow down, browse and interact online and in-stores. Hence, opening the floor for brands to leverage the opportunity…
Majid Al Futtaim's State of the UAE Retail Economy report finds that UAE recorded its strongest GDP growth since 2006, actualizing it to 7.9%. An increase in…
US-based independent research consultancy, Forrester, has just released its analysis of the seven major media agency groups based on a wide range of capabilities and service…
Hyundai has launched what it claims to be the Middle East’s first digital showroom, in an attempt to change automotive sales by providing customers with a…