Publicis Middle East

Virtual Jeep convoys turn stuck gamers into connected communities

Getting stuck is usually the moment a game grinds to a halt. ‘Rescue Squad’, created by Publicis Middle East for Jeep Middle East, turned that frustration…

NEWS

Publicis Groupe Middle East & Turkey Promotes Abed Ismail to Head of Integration

Publicis Groupe Middle East & Turkey announces the promotion of Abed Ismail to Head of Integration, a strategic move to support and accelerate Groupe’s Power of…

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Aunindo Sen Joins Publicis Middle East as Executive Creative Director

Aunindo Sen recently served on the Cannes Lions jury and is ranked as one of the world’s best copywriters in The Big Won Report.

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Anghami Calls Parents and Children to Tune in to Safety with Latest Campaign

The Protective Rhymes is a series of educational songs conceptualized and curated by Anghami, educating and raising awareness among parents and children on sexual abuse prevention and…

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Branded

From Homepage to Doorstep: How Lenovo’s Omnichannel Campaign with Amazon Ads Drove Success During Peak Shopping Season

By Communicate Staff

Mazen Mroueh Joins Publicis Media Middle East as Head of Performance Product and Operations

Mazen will report to Elie Milan, who was recently appointed Chief Performance Officer for Publicis Media Middle East.

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Leo Burnett Beirut & ABAAD’s ‘Dirty Laundry’ Campaign Disrupts Arab World’s Online Sphere

Leo Burnett Beirut and ABAAD launch campaign, 'Dirty Campaign' in collaboration with multi-disciplinary artist Remie Akl reiterating the consequences of silencing and shaming rape victims.

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Prepping for Change

Sewar Azzouni, Head of Talent Transformation ME&T at Publicis Groupe, explains how her network is constantly on the lookout for the next best talent strategy.

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Women To Watch 2022: Myrna Khoury

Deputy General Manager, Publicis Middle East

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Jeep’s “Nature is in our Nature” Campaign Transports its Drivers into the Wild

The Jeep brand grille is one of the most distinctive icons in the automotive industry, recognized instantly by adventurous spirits from across the globe. Inspired by…

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Let the Spoofing Begin: How to Do Parody Advertising Right

Parody advertising is a double-edged sword. It can be pretty effective, but it can also backfire spectacularly. To understand what works and what doesn’t, Communicate spoke…

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How to Keep It Light When Times Are Tough

Elias Karam, Strategic Planner at Publicis Middle East, explains why you should tap into lighthearted communications in times of crisis, and how to avoid blunders doing…

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Virtual Jeep convoys turn stuck gamers into connected communities

Publicis Groupe Middle East & Turkey Promotes Abed Ismail to Head of Integration

Aunindo Sen Joins Publicis Middle East as Executive Creative Director

Anghami Calls Parents and Children to Tune in to Safety with Latest Campaign

From Homepage to Doorstep: How Lenovo’s Omnichannel Campaign with Amazon Ads Drove Success During Peak Shopping Season

Transparency in the storm: How the GCC managed crisis communication

Ounass expands into physical retail activations with Stage

Aramco remains Middle East’s sole entrant in Kantar BrandZ global top 100

Mazen Mroueh Joins Publicis Media Middle East as Head of Performance Product and Operations

Leo Burnett Beirut & ABAAD’s ‘Dirty Laundry’ Campaign Disrupts Arab World’s Online Sphere

Prepping for Change

Women To Watch 2022: Myrna Khoury

Jeep’s “Nature is in our Nature” Campaign Transports its Drivers into the Wild

Let the Spoofing Begin: How to Do Parody Advertising Right

How to Keep It Light When Times Are Tough