Gross monitored advertising expenditure across the GCC crossed $8.6 billion between December 2024 and November 2025, underscoring the region’s continued status as one of the most…
Communicate's Q2 2022 issue is out!
Lebanese paper held the presses to highlight government refusal to hold elections.
Wunderman Thompson creates print ads that provide real-life product demos to help parents test the temperature of baby milk while on-the-go
By Shadi Bakhour, B2B Business Unit Director at Canon Middle East
By Caline Malek As the Gulf prepares to embrace the Fourth Industrial Revolution, artificial intelligence (AI) is expected to bring a number of benefits to many…
By Janet Levine There’s no shortage of headlines about storied print publications scaling back or shutting down entirely. Ad Age, for one, called it a category…
By Ayman Aly, senior regional marketing manager, Canon Middle East Most organizations have one aim: to grow their company into a successful business. The key to…
In an effort to be more sustainable, Ikea is taking new steps. It’s cutting a big part of its marketing to apply the financial resources to…
UK-headquartered publisher Ink has clinched a deal to produce the inflight magazine for Etihad Airways, saying it will be “reimagined from the ground up.” The publisher…
The year 2016 ended with yet another blow to the Middle East’s media industry.
Fujairah-based Ad Fusion Media has released a new travel publication, En Route Middle East. En Route Middle East is set for its official launch at the…
Author Lisa Arthur has recently published a book titled “Big Data Marketing: Engage Your Customer More Effectively and Drive Value”, which aims to decipher the…