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Omnicom Unveils Next-Generation Omni, AI-Driven Marketing Intelligence Platform

Omnicom Group has unveiled the next generation of Omni, its AI-powered marketing intelligence platform designed to deliver measurable sales growth for brands in an increasingly complex,…

NEWS

McDonald’s UAE launches ‘The Good You Don’t Order’ platform spotlighting impact beyond food

Dubai, UAE: McDonald’s UAE has launched a new brand platform, The Good You Don’t Order, aimed at highlighting the company’s social, community, and sustainability initiatives that…

NEWS

Mobily Marks 20 Years With New Brand Platform ‘Ever Closer’

Riyadh, Saudi Arabia – Saudi telecom operator Mobily has marked its 20th anniversary with the launch of a new long-term brand platform, “Ever Closer – منك…

NEWS

GoWit launches AI platform to streamline multi-retailer campaigns

GoWit One consolidates automation, multi-retailer unification, and real-time intelligence into a single dashboard. Global AdTech firm GoWit on Thursday unveiled GoWit One, a unified AI operating…

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Branded

Ariel drives 30% sales growth with Amazon Now campaign in UAE

By Communicate Staff

Spotify gives artists power to block misattributed tracks in new beta feature

By Communicate Staff

IKEA turns store strolls into rewarding steps

By Communicate Staff

TOD gears up for FIFA World Cup 2026 streaming across MENA

By Communicate Staff
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Pinterest users can now search with pictures

Pinterest introduced a feature on Monday that allows users to search for products with pictures instead of words. Dubbed visual search, the technology might make searching…

NEWS

Agencies give thumbs up to YouTube Red

A year after first mooting a subscription model for users wanting to avoid ads, Google announced the launch of YouTube Red on October 21. Costing $9.99…

NEWS

Burberry uses Snapchat for pre-runway show

Burberry recently introduced the first Snapchat show, inviting 100 million users to experience Burberry’s Spring/Summer 2016 collection before it went live on the runway. The fashion brand…

NEWS

What Instagram’s new formats may mean for marketers

Instagram is breaking outside the box.

NEWS

Posterscope partners with OAG data platform

Posterscope MENA, Out-of-Home (OOH) communications agency network recently announced a new collaboration with global airport and airline data analytics firm, OAG.

NEWS

Twitter Audience Platform offers advertisers new tools

The Twitter Publisher Network (TPN) was launched by the company last year to help advertisers connect with their audiences beyond traditional Twitter engagement using measurement, targeting…

NEWS

Managing partner at PacSis speaks about newly launched platform

PacSis, promotional and digital marketing solutions company, has recently launched a tech platform in the UAE, providing brands a solution that allows consumer engagement for everyday goods. The platform…

NEWS

Google Launches ‘My Ramadan Companion’

Google today announces the launch of ‘My Ramadan Companion’ (google.com/ramadan), a digital hub that integrates Google’s best technology like YouTube, Play, Maps and Search to help users celebrating…

NEWS

Vuclip announces partnership with Mazzika Group

Vuclip, the mobile video on demand service for emerging markets, announces a landmark partnership with Mazzika Group, a music production house in the Middle East.

NEWS
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