Performance Marketing - Communicate Online
Performance Marketing

UAE firms turn to performance marketing for predictable revenue

Businesses across the UAE are becoming more intentional about marketing spend, with a growing number investing in performance marketing to maintain consistent lead flow and revenue…

THE-VIEW

AppsFlyer Launches Privacy Sandbox on Android for the Mobile Market

Together with Remerge, AppsFlyer strengthens its commitment and innovation to mobile ecosystem privacy standards with a first-to-market remarketing solution.

NEWS

Google Brings its Flagship Event, Google Marketing Live, to KSA

  AI in PerformanceMax automatically generated creative assets and Merchant Centre Next available in the Kingdom.

NEWS

30 Under 30 2023: Shubham Gaur

Performance Manager at Carat

NEWS
Branded

Ariel drives 30% sales growth with Amazon Now campaign in UAE

By Communicate Staff

Spotify gives artists power to block misattributed tracks in new beta feature

By Communicate Staff

IKEA turns store strolls into rewarding steps

By Communicate Staff

TOD gears up for FIFA World Cup 2026 streaming across MENA

By Communicate Staff
+

Intent-Based Marketing with AI & its Impact on Reducing Costs and Increasing ROAS

By Lovetto Nazareth, Managing Director of Prism Digital

NEWS

Prism Digital Wins the PR, Social Media and Performance Marketing Mandate for DoubleTree by Hilton Resort and Spa Marjan Island

Prism Digital, a digital marketing agency based in Dubai won the PR, social media, and performance marketing account for DoubleTree by Hilton Resort and Spa, located…

NEWS

How Can You Leverage From Google’s Performance Max Platform

By Tim Frank, Senior Director of Product Management, Google Ads

NEWS

Finding Growth in New Markets with Cross-border Business

By Ralph Aoun, Global Marketing Manager for Performance at Meta

NEWS

Launchmetrics Announces Partnership with Daydreamer

Launchmetrics, a brand performance cloud for the Fashion, Luxury & Beauty (FLB) industries, announced its partnership with Daydreamer, a regional media, communications, and branding agency. The…

NEWS

Omada Group Appoints Yara Daou as Group Commercial Manager

Yara Daou takes over the role of Group Commercial Manager for Omada Group of Companies, she took over her duties earlier this month.

NEWS

Alhokair Fashion Retail Partners with Merkle for Performance Strategy

Data-driven CXM organization, Merkle has been selected by Alhokair to deliver the performance marketing strategy for its retail clients.

NEWS

Criteo’s fusion of man and machine in the Middle East

Blast off Upon the launch of Criteo’s new Dubai office, coming this summer, the company’s presence was felt at the recent ArabNet, where Communicate got to…

NEWS

ZenithOptimedia acquires German SEO agency AKM3

  Publicis Groupe-owned ZenithOptimedia has acquired SEO (search engine optimization) agency AKM3 in Europe — a transaction that has been approved by the German Federal Cartel Office.…

NEWS
Trends
Advertising Agency Brand Campaign Marketing Adtech Martech Ai B2B B2C Appointments Client Win Gcc Cmo Data