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Omnichannel

From Homepage to Doorstep: How Lenovo’s Omnichannel Campaign with Amazon Ads Drove Success During Peak Shopping Season

Peak shopping events have become increasingly difficult moments for brands to win. While retail moments like 11.11 and White Friday continue to attract millions of shoppers,…

BRANDED

Max Fashion launches AI-powered try-on experience with Google Cloud

Max Fashion, part of the Landmark Group, has partnered with Google Cloud to launch a new AI-powered virtual try-on experience, becoming one of the early adopters…

NEWS

CPG’s search for instant omnichannel gratification

A new trend is brewing in retail media. Undoubtedly aided by the emergence of artificial intelligence, advertisers are today looking beyond traditional linear sales methods like…

CPG-FMCG

AI, authenticity and omnichannel to transform CPG

Gulf consumers are more connected, demanding and value-driven than ever. In this interview, Abdulkarim Istanbouli, General Manager, Hair Professional GCC and MEA Expansion at Henkel, explains…

INSIGHTS
Branded

From Homepage to Doorstep: How Lenovo’s Omnichannel Campaign with Amazon Ads Drove Success During Peak Shopping Season

By Communicate Staff

Transparency in the storm: How the GCC managed crisis communication

By Hoda Rizk

Ounass expands into physical retail activations with Stage

By Communicate Staff

Aramco remains Middle East’s sole entrant in Kantar BrandZ global top 100

By Communicate Staff
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Trends
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