Mustafa Shamseldin

PepsiCo’s Mustafa Shamseldin: “Expo 2020 Is a Chance to Change Consumption Habits and Concepts”

Watch the video to learn more about PepsiCo's plans for Expo 2020 as official partner.

How PepsiCo Plans To Make The Expo 2020 Dubai Experience Global?

In an exclusive interview, Mustafa Shamseldin, Senior VP & Chief Marketing Officer - Africa, Middle East, and South Asia at PepsiCo, shares with Communicate about their…

NEWS

Purpose: The Key To Next-Level Brand Engagement

By Mustafa Shamseldin, CMO – Africa, Middle East and South Asia at PepsiCo

NEWS

Branded

From Homepage to Doorstep: How Lenovo’s Omnichannel Campaign with Amazon Ads Drove Success During Peak Shopping Season

By Communicate Staff

Trends

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PepsiCo’s Mustafa Shamseldin: “Expo 2020 Is a Chance to Change Consumption Habits and Concepts”

How PepsiCo Plans To Make The Expo 2020 Dubai Experience Global?

Purpose: The Key To Next-Level Brand Engagement

From Homepage to Doorstep: How Lenovo’s Omnichannel Campaign with Amazon Ads Drove Success During Peak Shopping Season

Transparency in the storm: How the GCC managed crisis communication

Ounass expands into physical retail activations with Stage

Aramco remains Middle East’s sole entrant in Kantar BrandZ global top 100