In many ways, it’s possible that the pandemic prompted a rethink of the things that matter most. For those in their mid 20s that saw socializing…
World renown audio streamer, Spotify unveiled the UAE edition of Culture Next, the Annual Global Culture & Trends Report. This year’s report explored how Gen Zs…
As the podcast space in the Middle East continues to grow and evolve, Communicate shares some recent insights from social media analytics and listening tool, Talkwalker on…
By Elías Jabbe The ongoing impact of digital on the tourism industry in the Middle East, Africa and South Asia emerged as a popular topic of…
By Stanislava Burianek We already know very well that Millennials represent a very significant spending power globally and even more so in the Middle East. They…
Under the title: The Reset Generation, Initiative MENA recently conducted a study across 10,000 millenials, aged between 25 and 34 years, in 19 markets globally, including…
American marketers will again spend more on music sponsorships this year, much of it during the summer festival season that kicked off with the start…
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