Sir Martin Sorrell says Cannes is focusing on the wrong AI debate
As artificial intelligence dominated conversations across Cannes Lions, Sir Martin Sorrell believes the industry is paying attention to the wrong problem. Speaking to Communicate, the S4…
CANNES-LIONS
GCC as the bridge in a fragmented global ad-tech market
Sir Martin Sorrell, Founder and Executive Chairman of S4 Capital PLC, says how the Gulf’s startup ecosystem, AI adoption, and digital-first strategies could position the region…
NEWS
