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Marketing Research

Adam Taylor, Director of Marketing at IFZA on why marketers never stop learning

Adam Taylor, Director of Marketing at IFZA shares his thoughts with Communicate on why marketers never stop learning.

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KANTAR SHARES ITS 2025 MARKETING TRENDS REPORT

Kantar has shared its top 10 marketing trends for 2025

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Driving Change from the Top: How TikTok is Empowering the Creator Economy

In a world where digital influence extends beyond mere brand endorsements, influencers, and content creators are emerging as powerful agents of social change. The recent launch…

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Why Localization Matters in the Middle East

By Prashant Malaviya, Vice Dean of Programs, Georgetown University’s McDonough School of Business.

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Ariel drives 30% sales growth with Amazon Now campaign in UAE

By Communicate Staff

Spotify gives artists power to block misattributed tracks in new beta feature

By Communicate Staff

IKEA turns store strolls into rewarding steps

By Communicate Staff

TOD gears up for FIFA World Cup 2026 streaming across MENA

By Communicate Staff
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Unlocking the Future of Marketing: Navigating (Further) Disruption in 2024

By Brittany Wickerson, Global Head of Media at Socialize / We Are Social.

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WPP’s AI Revolution

Daniel Hulme, the Chief AI Officer of the renowned WPP network talks all things AI with Communicate. From the challenges of AI integration to the future…

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Marketing Innovation and its Role in Societies

By Sonali Dhawan, CEO, Asia Pacific Middle East & Africa Feminine Care Business, Procter & Gamble (India)

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Team Red Dot Partners with MarTech Provider WebEngage

The partnership between retention-marketing specialist WebEngage and full-funnel marketing consultancy Team Red Dot will offer growing synergistic-value-creation for businesses across UAE & KSA.

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Gerety Talks: Watch Marie-Claire Maalouf Shed Light on “The Power of Language”

Just like the award show, the Gerety Talks series puts some of the marketing and creative industry’s true changemakers in the spotlight and at the center…

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WARC Marketer’s Toolkit 2023: The Future of Media

Based on exclusive data from WARC Media and findings from a global survey of 1,700+ marketers and interviews with industry experts, the report is a guide…

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Infiniti’s Latest Campaign Challenges Traditional Stereotypes

Infiniti along with Publicis Groupe recently launched a campaign, ‘Taking the Wheel.’ The film reviews the story of working parents juggling their professional lives along with…

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Top Mobile Marketing Tips to Place Your Mobile App in a League of its Own During the Qatar World Cup

By Paul Wright, Managing Director UK, FR, ME & Turkey at AppsFlyer

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Talkwalker and Khoros Release Social Media Trends 2023 Report

Talkwalker, a consumer intelligence and deep listening company, and Khoros, an award-winning leader in digital-first customer engagement software and services, released their annual Social Media Trends 2023…

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