Global Chief Experience Officer at Ipsos, Helen Wilson discusses with the Communicate the foundational elements of a CX strategy that can help brands build a relationship…
Havas Middle East has published Generation Covid, its first regional edition of the periodic Prosumer Report, a series of thought leadership publications part of a Havas…
WARC revealed the Effective innovation Report – Lessons from the 2019 WARC awards, which highlights the key innovation trends for effective marketing. The report itself includes…