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Global

Total M&A Market Dropped to $3.2 Trillion in 2023

Bain & Company’s sixth annual Global M&A Report shows frequent acquirers will reap the benefits of the rebound, but they should prepare for longer, more unpredictable…

NEWS

Impact BBDO Wins First ANDY Best in Show for Middle East

Agency is awarded Best in Show Bravery, Idea, for AnNahar's "Elections Edition."

NEWS

Is the Creator Economy Overblown and Ready to Pop?

The creator economy has often been touted as the future of marketing & commerce. However, as hype and VC funding in the space declines, Akanksha Goel, Founder…

NEWS

Clio Awards Announces Winners for 2023

Impact BBDO and Horizon FCB grab a Gold each.

NEWS
Branded

Ariel drives 30% sales growth with Amazon Now campaign in UAE

By Communicate Staff

Spotify gives artists power to block misattributed tracks in new beta feature

By Communicate Staff

IKEA turns store strolls into rewarding steps

By Communicate Staff

TOD gears up for FIFA World Cup 2026 streaming across MENA

By Communicate Staff
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2023 Global Best of the Best Effie Awards Opens for Entries

Gold and Grand Effie winners from all 2022 Effie Awards programs around the world are eligible to enter.

NEWS

Earned Effect Study Explores the Impact of Campaigns that Earn Coverage and Conversation on Business Performance

The new study was conducted by The Weber Shandwick Collective in partnership with the IPA.

NEWS

MENA Professionals Join New York Festivals Advertising Awards’ 2023 Grand Jury

Award-winning advertising creatives and industry thought leaders from 47 countries join forces to judge the 2023 NYF advertising awards.

NEWS

Google Shares 2022 Ads Safety Report

By Alejandro Borgia, Director - Ads Privacy and Safety at Google

NEWS

Snap Inc. Launches Enterprise-Wide Augmented Reality Solution ARES

The Shopping Suite is ARES’ first solution, a suite of products and services which provides 3D Viewer, AR Try-On, and Fit Finder, embedded directly inside retailers’…

NEWS

Omnicom Media Group Ranks #1 for 2022 Incremental Billings Growth in Global Analysis by COMvergence

OMD tops the ranking for new business in MENA.

NEWS

WARC Rankings 2023 Are Out

Havas Middle East ranks second in Media, Leo Burnett is the only MENA agency in the Effective 100 creative agencies listing, and Impact BBDO makes the top…

NEWS

TikTok Reaffirms Commitment to Safety with New Community Guidelines

Refreshed Community Guidelines are underpinned by TikTok’s Community Principles.

NEWS

ABG Supports Wave II of the Global DEI Census

Marketing professionals to share their workplace experiences by filling in anonymous, 15-minute survey.

NEWS
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