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Gamned

6 Ways to Reduce the Environmental Footprint of Digital Advertising

By Yves-Michel Gabay, Managing Director MEA at Gamned.  

NEWS

How to Launch Ultra-Effective Retargeting Campaigns

Programmatic digital advertising specialist Gamned! shares 8 best practices to launch clever retargeting campaigns.

NEWS

The Digital Glossary Every Advertiser Needs

Programmatic digital advertising platform, Gamned! recently launched the digital advertising glossary, and here’s why every advertiser and agency needs it.

NEWS

7 Tips to Increase your App Downloads, Thanks to Programmatic Advertising

Programmatic digital advertising specialist Gamned! explains how programmatic advertising can help you increase your app downloads while ensuring you develop the right brand image around your mobile…

NEWS
Branded

Transparency in the storm: How the GCC managed crisis communication

By Hoda Rizk

Ounass expands into physical retail activations with Stage

By Communicate Staff

Aramco remains Middle East’s sole entrant in Kantar BrandZ global top 100

By Communicate Staff

TOD gears up for FIFA World Cup 2026 streaming across MENA

By Communicate Staff
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Gamned! Publishes the Results of Its Culture G! Quiz

With an overall average of 8.5/20, these results illustrate the strong need to evangelize the market on programmatic advertising issues.

NEWS

G! CULTURE Quiz

Gamned! helps all industry actors to self-test their digital knowledge.

NEWS

The Gap In Programmatic Knowledge

“The main problem is certainly a lack of education around the subject,” said Yves-Michel Gabay, Managing Director of MEA at programmatic agency Gamned.

NEWS

Programmatic and Branding

This video explains the importance of programmatic in branding. Accordingly, programmatic optimizes branding, nonetheless it is important to adjust the strategies from direct display to use…

NEWS

What Is Internalization?

Programmatic Advertising is bringing more accuracy in targeting for far more competitive cost. So the next question for the advertisers is : In-House or Outsourced ?…

NEWS

Role Of Media Trader In Programmatic Advertising

The role of media trader is to buy advertising space to reach on the precise audience only, using a strategy that will help in achieving the…

NEWS

Programmatic Advertising: Real Time Bidding

Our second episode takes us into Real-time bidding (RTB), which means the advertising inventory that is bought and sold on a per-impression basis via programmatic auction. This…

NEWS

What is Programmatic?

Programmatic advertisement is a term that describes a range of platforms, tools and services that have made digital advertising more automated and data-driven. Through this concept,…

NEWS

French broadcaster TF1 acquires Gamned

TF1 Group announces that it has taken a majority stake in programmatic media company Gamned, which was founded in 2009 by Olivier Goulon and Anthony Spinasse.…

NEWS
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