A campaign from the Middle East has been named among the world’s most effective advertising, according to Kantar’s 2026 Advertising Effectiveness Awards. Vimto’s Ramadan campaign secured…
Global benchmark organization of advertising, marketing, brands, and campaigns, WARC announced Gold, Silver, and Bronze winners from the Middle East and Africa 2024. 3 Gold, 5 Silver,…
Expanded rankings across networks, companies, and agencies set the benchmark for MENA.
Saudi Arabia achieved a historic milestone, winning five Grands Prix, their highest ever received at Dubai Lynx.
Hosted at the iconic Armani Hotel, Burj Khalifa, the awards gala honored the epitome of excellence in effective work across the MENA region.
Eleven Grands Prix, two Grands Prix for Good, and eight Golds were awarded for the year 2023.
The WARC Awards for Effectiveness are judged using the WARC and Lions creative effectiveness and B2B effectiveness ladders. Juries feature senior marketing professionals from around the…
The Effie Index identifies and ranks the most effective agencies, marketers, brands, networks, and holding companies by analyzing finalist and winner data from Effie Awards competitions…
The ANA, WARC, and LIONS have announced a unique long-term research partnership to create a global framework that guides and supports brands in ‘Cracking the Code of Creative…
The awards for MENA Strategy will be a part of a suite of WARC Awards, which also include the global WARC Awards for Effectiveness, and two other regional competitions…
FP7 McCann wins coveted honor for second consecutive year.
The WARC Awards for Effectiveness 2022 in association with Lions, are now open for entries. The global awards, now in their second year, recognize the best…
See what the MENA Effie Awards judges had to say about this first edition post pandemic.
Stay in the know
What are you interested in?
