By Samer Bohsali, Head of Social & Public Sector across the Middle East, and Julie Coffman, Global Chief Diversity Officer at Bain & Company.
Together with Remerge, AppsFlyer strengthens its commitment and innovation to mobile ecosystem privacy standards with a first-to-market remarketing solution.
By Astrid Gobardhan, Data Privacy Officer at VFS Global
Meta announces the expansion of its tools and policies to provide transparency and control on electoral and political ads to more countries around the world, including Lebanon,…
The MENA Effie Thought Leadership Program makes a comeback this year with the theme of Emotion and Automation.
Chrome is starting the next stage of testing for the Privacy Sandbox ads relevance and measurement proposals.
By MEmob+’s Saad Bleik
The Privacy Sandbox was launched by Google Chrome in 2019 to improve web privacy for users, it is now trialing a new initiative called ‘Topics,’ to…
#PrivacyMatters campaign is the latest in a series of safety improvements made by the platform this year.
Funds will be used to launch a global, privacy-by-design audience marketplace for brands and agencies.
Acxiom's new guide explores the inner workings of identity amid all the new regulations.
By Paul Wright, Managing Director UK, FR, ME & Turkey at Appsflyer
By Paul Wright, Managing Director UK, FR, ME & Turkey at AppsFlyer