Cadillac Celebrates Ramadan with its Latest Digital Campaign for its First EV Launch
Cadillac launched a Ramadan campaign - 'Ramadan Cruises,’ drawing a similarity between the holy month’s tranquility with Cadillac’s first electric vehicle - LYRIQ, highlighting its ability…
NEWS
How Cadillac Prepares for an All-Electric Future
Akshaya Sikand, Head of Brand at Cadillac Middle East, discusses the "Be Iconic" campaign, the automotive brand's rebranding, and its strategy to stand out in an increasingly crowded…
NEWS