Back to school - Communicate Online
Back to school

Malls Stopped Selling Back-to-School. Now They’re Staging It.

Back-to-School used to be a mall’s easiest sell: put the whole list under one roof, run a discount, wait for parents to walk in. This year,…

NEWS

The GCC Back-to-School Playground Has Changed And Here’s What Brands Figured Out.

Inside Nissan Middle East’s offices this August, a group of employees’ children sat down with crayons and markers and were asked one question: what does back…

BRANDS

IKEA Flips the Script on Back-to-School with its ‘Back-to-Me’ Campaign

IKEA celebrates parents and caregivers with its “Back-to-Me” campaign, redefining the Back-to-School season. Customers can enjoy up to 50% off selected products and 10% cashback as…

NEWS
Branded

From Homepage to Doorstep: How Lenovo’s Omnichannel Campaign with Amazon Ads Drove Success During Peak Shopping Season

By Communicate Staff

Transparency in the storm: How the GCC managed crisis communication

By Hoda Rizk

Ounass expands into physical retail activations with Stage

By Communicate Staff

Aramco remains Middle East’s sole entrant in Kantar BrandZ global top 100

By Communicate Staff
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