Over Half of Android Apps Downloaded by UAE Consumers Uninstalled in Under 30 Days
Lifestyle, finance, shopping, and food and beverage apps were among the categories that suffered the highest uninstall rates by UAE consumers, according to AppsFlyer's latest report.
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Last Year’s Mobile Marketing Metrics & What They Mean for Middle East Marketers in 2024
By Paul Wright, General Manager, Western Europe and MENAT at AppsFlyer
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New Study Reveals UAE Consumer Fury as Brands Fail to Deliver Seamless Digital Experiences
Consumer expectations for digital experiences continue to soar, with 71% of UAE consumers stating that their expectations are far higher now than they were two years…
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