Vibes Media and Creative has appointed Marc El Khoury as chief executive officer as the Dubai-based agency looks to strengthen its market position and support its next stage of growth.
The appointment was announced on March 9.
The agency said El Khoury will lead its business strategy, growth plans and client partnerships while guiding the development of its creative and commercial operations.
Vibes said the appointment comes as the company continues to expand its presence in the United Arab Emirates’ creative and communications sector. The agency’s offering includes branding, content, campaigns and experiential solutions.
El Khoury brings experience across business leadership, marketing and communications and will focus on scaling the agency’s presence and strengthening its offer for brands seeking integrated, culturally relevant and high-impact creative work, the company said.
“I am proud to take on this role at an important moment for Vibes,” El Khoury said in a statement.
“The agency has strong ambition, a clear creative direction and significant room for growth. I look forward to working with the team to deepen client partnerships, strengthen our market presence and deliver work that is both strategically sound and creatively distinctive.”
Vibes said the appointment reflects its commitment to investing in leadership and building a business positioned to meet the evolving needs of brands in the region.
The company provides integrated services across branding, creative strategy, content, campaigns and experiential solutions. It is headquartered in Dubai.



