Golin MENA has been appointed as the public relations agency for World Art Dubai 2026 for the second consecutive year, adding one of the region’s prominent cultural platforms to its portfolio of arts and lifestyle clients.
Under the mandate, Golin MENA will lead strategic communications and media engagement for the 12th edition of the contemporary retail art fair, aiming to amplify its role in supporting regional and international artists and to drive broader audience visibility across the United Arab Emirates and the Middle East.
World Art Dubai has become a fixture on the region’s cultural calendar, bringing together galleries, independent artists and collectors while seeking to make art more accessible to diverse audiences.
Stephen Worsley, Regional Managing Director at Golin MENA, said the agency would focus on strengthening the fair’s narrative and expanding its reach.
“World Art Dubai is a platform that genuinely champions creativity and accessibility in the region,” Worsley said. “We’re excited to partner with a brand that not only supports emerging and established artists, but also plays a meaningful role in shaping the UAE’s cultural landscape. Our focus will be on building compelling narratives around the fair and ensuring it continues to grow its impact and visibility ahead of 2026.”
The appointment reinforces Golin MENA’s positioning in culture-led communications and marks a continued expansion across lifestyle and destination accounts, the agency said.
