January 3, 2026
User-generated content key to Gen Z buying decisions
User-generated content (UGC) is increasingly shaping purchase behavior, with 70 percent of Gen Z finding it to be “a very helpful part of their…
AI
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Read moreJanuary 3, 2026
2026: Marketing’s shift from scale to precision is about to accelerate
In 2025, the forces reshaping advertising and marketing were more than settling in. Artificial intelligence, privacy regulation, platform power, and economic pressure had already…
Read moreNovember 27, 2025
beIN MEDIA GROUP showcases AI-enabled broadcasting at inaugural MWC Doha
beIN STREAM represents a significant departure from traditional broadcasting infrastructure. The subscription-based service utilizes dedicated streaming devices and moves all processing to the cloud.…
Read moreNovember 4, 2025
AI-powered advertising behind Meta’s strong Q3 performance
Significant AI advancements that have enhanced user engagement on Facebook and Instagram, while improving ad-targeting capabilities, have been instrumental in Meta’s strong Q3 results,…
Read moreNovember 4, 2025
AI as a growth engine: How CMOs can experiment without sacrificing results
Linda Kender, Regional Director MMA MENA, talks to Communicate about balancing innovation with accountability, combating ad fraud and other practices. How should CMOs in…
Read moreOctober 27, 2025
UAE-based Kerno and Intel Launch Collaboration to Strengthen UAE’s Technology Manufacturing Foundation
Kerno Enterprises FZE based in Dubai, UAE, has signed a Memorandum of Understanding (MoU) with Intel Corporation[DN1] to jointly develop high-performane AI, universal, and…
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October 27, 2025
AI Access and Governance Take Center Stage at Upcoming Abu Dhabi Global AI Summit
G42, Microsoft, the Responsible AI Future Foundation (RAIFF), and Eurasia Group today announced the inaugural Abu Dhabi Global AI Summit to be held on…
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October 25, 2025
Arab News marks Golden Jubilee with launch of AI-powered translation platform
In a move that fuses technology and storytelling, Saudi Arabia’s first English-language daily newspaper, Arab News, has launched the beta version of an artificial…
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October 24, 2025
Global Tech Leaders Form Strategic Alliance to Pioneer AI-Driven Education Solutions in the Region
Ankabut Information Technology, the UAE’s advanced technology provider for the education and research community, announced the signing of a strategic multi-party Memorandum of Understanding…
Read moreOctober 15, 2025
2025 and Beyond: How AI Is Changing the Way We Shop
AI is rapidly reshaping e-commerce and retail in the Gulf, transforming how consumers shop and how businesses operate. Shoppers are embracing virtual try-ons, AI-powered…
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October 14, 2025
98% of UAE organizations are deploying Agentic AI solutions for cybersecurity
The vast majority (98%) of organizations in the UAE are deploying agentic AI in at least part of their cybersecurity operations, with 53.2% in…
Read moreOctober 13, 2025
Platformance Launches RADIUS with MCN as Launch Partner, Transforming Retail Media Landscape in MENA
Platformance, the MENA region’s first outcomes-based advertising platform, today announced the launch of RADIUS, an innovative retail media solution designed to unify and accelerate…
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October 8, 2025
Google introduces AI Mode in Arabic
Today, we started rolling out AI Mode in Google Search in 36 new languages including Arabic, and over 200 countries and territories total. AI…
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October 8, 2025
UAE’s First Fully Resourced AI Curriculum Brings AI Learning to Every Classroom
The UAE’s ambition to become a global hub for artificial intelligence is now entering the classroom. EDNAS, a UAE-based education technology company, is launching…
