Let’s take an agency CEO to be specific. Decades of experience, mega relationships and a real story behind the business. So, naturally, you Google them to…
I moderated a panel at the Communicate AI Conference last month around a fairly provocative question: do you still need an agency? Honestly, after the discussion,…
For years, people told me podcasts in this region made zero sense. Too niche. Too difficult to measure. Advertisers wanted reach they could see: impressions, banners,…
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