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Search Results for : The Washington Post

Industry
June 12, 2020 What Snap Has in Store Next

Snap announced a flurry of new products and features at the Snap Partners Summit 2020, held on June 11. Communicate was given a sneak peek. Augmenting augmented reality Building on its firmly-held belief that reinventing the camera represents the greatest opportunity to improve the way people live and communicate, Snap takes justified pride in having […]

Industry
August 19, 2019 Climate Deniers Enjoy Media Coverage Globally

In an attempt to offer “balanced” reporting, media globally offers climate deniers with no scientific background space to oppose scientists. This revelation came in a study which has been recently published.  The study analyzed,  media coverage from 2000 to 2016, after scanning around 100,000 media articles, bylines, citations and mentions. The study found that with […]

People
August 15, 2019 How To Reinvent A Well Known Brand

By Drew Neisser ADP’s chief marketer Lorraine Barber-Miller explains the benefits of re-imagining an already successful brand. Most B2B marketers can only dream about having nearly 100 percent awareness among their targets.  But what if that awareness is limited to one aspect of your business, how do you broaden perceptions without losing the essence of […]

Industry
July 30, 2019 Faking the future?

Fake news may be a top concern for media, politics and society in general, but they’re only the first stage in another worrisome development. Indeed, when the reality of fake news exploded into public view with the 2016 US presidential elections, the concept of invented information created and disseminated to purposefully confuse, manipulate and/or polarize […]

Industry
June 04, 2019 Machines Can Write!

All around the world, machine-generated articles are finding their way from newsroom to readers.  The first newspaper to ever publish an article written by an AI was The Los Angeles Times in 2014; the story, reporting an earthquake, was written in only three minutes by an algorithm called Quakebot – which, as its name entails, […]

Culture
June 20, 2018 9 things you should know about the AT&T-Time Warner deal

1. Wait, so what just happened? US District Judge Richard Leon that an AT&T-Time Warner deal can proceed. Essential background: In October 2016, A&T announced that it had agreed to buy Time Warner for $85 billion. But then Trump got elected. Trump made it clear, even before his presidency began, that he’s no fan of […]

Industry
February 15, 2018 REVEALED: Google data fuels industry effort to block ‘annoying’ ads

Google has confirmed to Ad Age that an industry trade body tasked with deciding which “annoying” ad formats web browsers should block largely used its data and research methodology to do so. The trade body, known as the Coalition for Better Ads, last year publicly presented the material in full with Google and 18 company […]

Industry
June 02, 2017 Google Chrome will automatically block annoying ads

By George Slefo Google’s Chrome browser will soon come with preinstalled technology that will block the most annoying ads currently marring the web experience, the company confirmed on Thursday. Publishers will be able to understand how they will be affected through a tool Google is dubbing “The Ad Experience Report”. It will basically score a […]

Industry
October 16, 2016 Good news for Arab News

Forty-one-year-old Saudi daily Arab News has signaled the beginning of its global and digital expansion by hiring Al Arabiya English’s editor-in-chief Faisal J Abbas in the same role. Ever since his move from London to Dubai in 2012, Abbas has become known as ‘Mr Arabiya English’. Under his leadership, Al Arabiya has grown to target […]

Industry
September 02, 2015 The Washington Post appoints IAS Media for ad sales in MENA

The Washington Post, a daily American newspaper announces the appointment of IAS Media to lead the sales of international advertising in the MENA region. Currently, available on numerous media platforms including worldwide web, social and mobile, The Washington Post reaches over 54.4 million online unique global visitors. “We are extremely proud and excited of this new partnership with […]

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