In an exclusive interview to Communicate, Gemma Spence, Global Vice President for Transformation at VMLY&R Commerce decodes the rapidly evolving future of commerce, and how businesses, in a constant battle against supply chain shortages, economic uncertainty, and a volatile digital landscape, can build efficiency and resilience for success.

OMD tops the ranking for new business in MENA.

Prism Digital, a digital marketing agency based in Dubai won the PR, social media, and performance marketing account for DoubleTree by Hilton Resort and Spa, located in Ras Al Khaimah's Al Marjan Island. 

Havas Middle East and First Abu Dhabi Bank unveiled the 'Work Like a Mom.' The campaign challenges this misconception of women being viewed as caretakers and celebrates mothers by drawing a parallel between the life skills that all mothers naturally have.

Refreshed Community Guidelines are underpinned by TikTok’s Community Principles.

Majid Al Futtaim's State of the UAE Retail Economy Q4 report finds that UAE recorded its strongest GDP growth since 2006, actualizing it to 7.9%. An increase in consumer spending was noted in the retail (13%) and non-retail economy (29%). E-commerce sales are on a strong upward trajectory, more than doubling to USD 6 billion in 2022 from USD 2.6 billion in 2019.

Initiative aims to highlight how brands can drive results during Ramadan.

Marketing professionals to share their workplace experiences by filling in anonymous, 15-minute survey.