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DRAGON MART SETS A NEW GUINNESS WORLD RECORD FOR LARGEST FORTUNE COOKIE Culture
December 21, 2024 DRAGON MART SETS A NEW GUINNESS WORLD RECORD FOR LARGEST FORTUNE COOKIE
Dragon Mart, the world’s largest Chinese mall and trading hub for Chinese products outside of China, celebrated 20 years of vibrant trade and cultural exchange by setting a Guinness World Record™ title for the world’s largest fortune cookie ever created.
KITKAT TRANSFORMS OUT OF OFFICE REPLIES INTO SWEET REWARDS Industry
December 13, 2024 KITKAT TRANSFORMS OUT OF OFFICE REPLIES INTO SWEET REWARDS
KitKat uses Out-Of-Office emails to give a break to those who don’t have one this holiday season.
ANASTASIYA GOLOVATENKO ON THE UAE MARKET AND ITS HOT BUTTON ISSUES Industry
December 06, 2024 ANASTASIYA GOLOVATENKO ON THE UAE MARKET AND ITS HOT BUTTON ISSUES
Anastasiya Golovatenko, Director, Sherpa Communications spoke to Communicate on a hoard of hot bottom issues pertaining to the UAE market.
7 EMIRATES, 7 LANDSCAPES, 1 UNITED COLOUR: JEEP’S UNIQUE NATIONAL DAY TRIBUTE TO THE UAE’S SPIRIT OF UNITY Industry
December 04, 2024 7 EMIRATES, 7 LANDSCAPES, 1 UNITED COLOUR: JEEP’S UNIQUE NATIONAL DAY TRIBUTE TO THE UAE’S SPIRIT OF UNITY
In celebration of the UAE’s 53rd National Day and the spirit of the union, Jeep™ and Publicis Middle East have collaborated with Jotun to create the ‘Colour of Unity’, a custom paint Colour inspired from combining the sands from all seven emirates.
NICOLAS HUVE ON THE AIJE EXPERIMENT & BEYOND AT THE EPICA AWARDS People
November 30, 2024 NICOLAS HUVE ON THE AIJE EXPERIMENT & BEYOND AT THE EPICA AWARDS
Nicolas Huvé, Operations Director at the EPICA Awards, explains what AIJE (Artificial Intelligence Jury Experiment) is, and how it fits in the mould of EPICA, which in itself is “breaking the mould”. For reference, EPICA Awards are the only awards judged by journalists as opposed to creatives.
MOHAMMAD HALABI GOING BACK TO BASICS WITH OR WITHOUT AI People
November 30, 2024 MOHAMMAD HALABI GOING BACK TO BASICS WITH OR WITHOUT AI
Mohammad Halabi, Conceptual Arabic Copywriter and Content Writer, equates the advent of AI to “what the printing press did for mankind.”
DANI ONEISSE ON LOOKING FOR NEEDLES IN HAYSTACKS People
November 30, 2024 DANI ONEISSE ON LOOKING FOR NEEDLES IN HAYSTACKS
For Dani Oneisse, CEO of Livingroom, AI is “a tool to facilitate the processing of vast amounts of information to extract insights that matter to me."
DANA IBRAHIM, 30 UNDER 30 People
November 30, 2024 DANA IBRAHIM, 30 UNDER 30
Dana Ibrahim, Communications Executive, Red Havas ME #30under30
TAMARA KLEBER, 30 UNDER 30 People
November 30, 2024 TAMARA KLEBER, 30 UNDER 30
Tamara Kleber, Executive, Biddable Media at Hearts & Science #30under30
EXCLUSIVE: TAHAAB RAIS, ON AWARD SHOWS, THEIR RELEVANCE, AND THEIR INTEGRITY Industry
November 29, 2024 EXCLUSIVE: TAHAAB RAIS, ON AWARD SHOWS, THEIR RELEVANCE, AND THEIR INTEGRITY
Multi-hyphenate Tahaab Rais, whom the industry knows as being the Chief Strategy Officer and Film Director at Publicis Groupe ME&T, has graced Communicate with a lengthy discussion about the many different aspects of where Award shows stand today
CAREEM BOX DELIVERS THE UNEXPECTED Industry
November 26, 2024 CAREEM BOX DELIVERS THE UNEXPECTED
Word on the street is that Careem’s delivery Captains have been spotted with the Mona Lisa, giant teddy bears, gold bars and more bizarre items in boxes at the back of their bikes.
Publicis Groupe Middle East joins hands with Dubai Business Women Council to elevate Female-Founded MSMEs Industry
November 19, 2024 Publicis Groupe Middle East joins hands with Dubai Business Women Council to elevate Female-Founded MSMEs
Publicis Groupe Middle East, has partnered with the Dubai Business Women Council (DBWC) to launch a series of workshops aimed at providing female-founded micro, small and medium-sized enterprises (MSMEs) with practical and actionable marketing and communications knowledge.
Frozen Pizza? Pizza Hut pranks customers and influencers to bring awareness to their fresh dough Industry
November 11, 2024 Frozen Pizza? Pizza Hut pranks customers and influencers to bring awareness to their fresh dough
Publicis Middle East, agency for Pizza Hut, decided to humorously call out the fact that even when Pizza Hut does frozen pizzas, they don’t.
Pauline Radi: Empowering the next generation
People
November 08, 2024
Pauline Radi: Empowering the next generation
Dubai is the PR Industry Capital of the MENA Region says Virtue PR Industry
November 08, 2024 Dubai is the PR Industry Capital of the MENA Region says Virtue PR
Over the past two decades, the PR industry has witnessed an exponential growth in the UAE. This was said by Virtue PR, the Dubai-based leading PR agency, who anticipated that the growth will continue a s small and medium-sized enterprises (SMEs) are increasingly recognizing the power of PR in generating leads and driving business success
Navigating the Data Evolution: Balancing Privacy and Personalization
Industry
September 11, 2024
Navigating the Data Evolution: Balancing Privacy and Personalization
Unlocking Detail for Retail
Industry
August 05, 2024
Unlocking Detail for Retail
Sanjay Bhatia Joins Cheil MEA as Business Director
People
August 01, 2024
Sanjay Bhatia Joins Cheil MEA as Business Director
Unlocking the Future: Fintech’s Impact on Payment Evolution
Industry
July 19, 2024
Unlocking the Future: Fintech’s Impact on Payment Evolution
e& Enterprise Launches ‘Infinite Digital Potential. Realised.’ campaign
Industry
July 17, 2024
e& Enterprise Launches ‘Infinite Digital Potential. Realised.’ campaign
Consume your senses Industry
September 24, 2014 Consume your senses

Mark Daou, founder and CEO of RPR, on how changes in the environment affect sales. A recent experiment conducted by Professor Charles Spence from Oxford University reveals that changes in the environment in which whisky is tasted might boost the spirit’s characteristics by up to 20 percent. In a specially designed bar comprising three rooms, […]