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Search Results for : Abu Dhabi Media

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Choueiri Group Deep Dives
CG Updates
February 03, 2021
Abu Dhabi Media Appoints Choueiri Group’s Media Sat As its Exclusive Advertising Media Representative
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People
November 11, 2020
How Majid TV Is Developing Children Content in and for the Region
Industry
August 13, 2019 How Artificial Intelligence Changes Media In The Middle East

Sophia can identify faces and have long conversations with others. Sophia is also a Saudi citizen. This might not come out as big news to you, until you learn that Sophia is a robot, imbued with artificial intelligence. Sophia, modeled after actress Audrey Hepburn, has been touring the globe, in a sign that the age […]

Industry
February 25, 2018 What readers can expect from Aletihad’s partnership with The Wall Street Journal (WSJ)

Abu Dhabi Media’s Aletihad newspaper has entered into a commercial partnership with The Wall Street Journal (WSJ). This partnership will enable Aletihad to leverage WSJ’s reporting and analysis to expand its readership and strengthen its digital news offering. The agreement that took place last week was was attended by Dr Ali bin Tamim, Director General […]

Industry
July 03, 2017 ‘The National’ newspaper relaunched with enhanced print & digital platforms

International Media Investments (IMI) has announced the relaunch of The National, Abu Dhabi’s first English language newspaper. The new ‘The National’ features a complete enhancement of both its print and digital platforms with a focus on digital including daily video content podcasts with unmissable analysis, 360 degree images bringing the reader closer to the story, […]

Industry
November 21, 2016 Kantar Media’s tView People Meter shuts down

Andy Brown, CEO and chairman of Kantar Media, wrote in his letter to tview’s subscribers that its People Meter service for the Emirates Media Measurement Company (EMCC) will be discontinued from November 30, which is the last day of the five-year contract won by Kantar Media in 2010. In the letter he writes, “Whilst we […]

Industry
August 01, 2016 CESP endorses Kantar Media’s TView in the UAE

Independent media auditor Centre d’étude des supports de publicité (CESP) has audited the national TView people meter-based Television Audience Measurement (TAM) service in the UAE and found it aligned with international standards, reinforcing Kantar Media’s solution. The TView service delivers daily TV ratings and is funded and endorsed by media players in the UAE, including […]

Industry
April 13, 2016 Women to watch in the GCC

Dana Adhami Head of MENA at Maker Studios Inc. Adhami started her career in 2004 with independent agency Catch, where she grew from media manager to digital director – UAE over a period of four years. Since then, she has only grown further, specializing in the field of digital and, as a natural progression, mobile. […]

Industry
September 13, 2015 From the top

In November 2014, Abu Dhabi Media (ADM) took on a multi-channel overhaul, which has just concluded with its last channel, Abu Dhabi Sports, re-launched in early August. At the start of it all, ADM’s rebranding task was allocated to Les Folies, a multi-disciplinary integrated design house based out of Dubai. The same company was also responsible […]

Industry
September 02, 2015 Ericsson announces partnership with Image Nation Abu Dhabi

Ericsson announces an exclusive multi-year broadcast and media services contract with Image Nation Abu Dhabi. This comes after this year’s earlier announcement tying Ericsson with twofour54, another Abu Dhabi media outlet as part of a partnership that allows Ericsson to establish as a broadcast and media hub in Abu Dhabi. Ericsson will provide playout and […]

Industry
May 31, 2015 Lowe MENA wins Al Rawabi and Abu Dhabi Media accounts

  Al Rawabi Dairy Company, one of the UAE’s leading dairy and juice companies, has awarded its advertising duties to Lowe MENA following a multi-agency pitch. The agency’s mandate will include both creative and strategic responsibilities for the brand’s range of products across the region. Dr. Ahmed El Tigani, Al Rawabi Dairy’s general manager says […]

Industry
March 23, 2015 Abu Dhabi Media revamps TV network

Abu Dhabi Media, a multi-platform media and entertainment organization, has taken a step forward in developing the media industry in the UAE with the re-launch of its television network. A new strategy has been adopted to reflect the UAE’s national identity with programs and content that is in line with the UAE’s Vision 2021 and Abu Dhabi […]

Industry
March 14, 2015 Behind the screens

It wasn’t until 2011 that Obeida Sidani and company regrouped under the framework of Les Folies, a self-described “multi-disciplinary, integrated ‘design haus’” that, today, specializes in TV branding and rebranding projects. In reality, Sidani and his team started out in the field back in 1996 – the notion of TV branding was introduced to the […]

Industry
December 15, 2014 UAE TV ratings system, tview, gets the green light for wide-scale industry adoption

The UAE’s TV audience ratings system, tview, has been given the green light for wide-scale industry adoption, following an intensive quality audit conducted by Paris-based international specialists CESP. The audit report, which was presented to the media industry yesterday at an event hosted by the Media Zone Authority in Abu Dhabi, concluded that tview had […]

Industry
November 18, 2014 Discovery Networks and OSN launch pay-tv advertising

  On the sidelines of the Abu Dhabi Media Summit, Discovery Networks Central & Eastern Europe, Middle East and Africa (CEEMEA) – a division of Discovery Communications – JB Perrette, President of Discovery Networks International, announced they will be creating a central hub for Middle East-based advertising sales, starting with the launch of local advertising […]

Industry
August 18, 2014 Abu Dhabi Media and OSN announce strategic collaboration

  Abu Dhabi Media (ADM) – a multi-platform media and entertainment organization in the Middle East has collaborated with OSN, a pay-TV network. ADM will migrate its high-hefinition subscription-based sports channels to OSN, followed by a new HD channel, Abu Dhabi Drama +, that will feature regional Arabic production months before it airs on the […]

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