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Search Results for : Etihad Airways

Industry
April 19, 2020 COVID-19 Social Conversations In MENA

Talkwalker used its social media search engine tool, Quick Search to dive into the online conversations happening in the MENA region around Covid-19. Here are the insights: The conversation clusters around Covid-19 in the Middle East includes insights from various sources as such as media, consumer and social data. The main conversation topic that is […]

Industry
February 03, 2019 Etihad Airways appoints Ampersand

Ampersand, a global specialist marketing and talent consultancy, has been appointed by Etihad Airways to run and manage its first-ever marketing excellence academy. The appointment will see Ampersand develop and deliver a training curriculum on all aspects of marketing and communication to help the Etihad Airways marketing team build on their existing skills. The bespoke […]

Industry
July 23, 2018 Consumers looking for education as AI infiltrates our world

Consumers lack a full understanding of Artificial Intelligence (AI) and are looking to businesses, government and academia for education, according to a FleishmanHillard report. The report highlights that 61% of all those surveyed believe the responsibility for educating the public about AI should be shared. The report, ‘Artificial Intelligence & Communications, The Fads. The Fears. […]

Industry
July 19, 2018 Etihad Airways launches WhatsApp services for guests

Etihad Airways, the national airline of the United Arab Emirates, has launched a WhatsApp Business solution, allowing guests to communicate instantly with the airline via the popular messaging app. READ: Online video viewing to exceed this much in 2018  The new service, which is the latest element of Etihad Airways’ digital strategy, will provide an enhanced […]

Industry
February 28, 2017 Ink to publish Etihad’s in-flight magazine

UK-headquartered publisher Ink has clinched a deal to produce the inflight magazine for Etihad Airways, saying it will be “reimagined from the ground up.” The publisher also plans to open an office in Abu Dhabi, where the airline is based, and said it was not concerned about the impact of falling advertising revenues in the […]

Industry
January 26, 2016 10 divorces of 2015

Remember how we said signed documents are a rational way to ensure that relationships stand the test of time and rocky grounds? Yeah, turns out we were wrong. With that in mind, we review those who untied the knot – for better or for worse.   1. Cadillac leaves Leo Burnett for Saatchi & Saatchi […]

Industry
October 25, 2015 Friends in high places

The UAE’s airlines, Etihad and Emirates, signed on Nicole Kidman and Jennifer Aniston, respectively, as their brand ambassadors earlier this year. Kidman faced a fair amount of backlash from the Association of Professional Flight Attendants (APFA) for being associated with Etihad, which has allegedly discriminated against its female flight attendants, especially considering that she has […]

Industry
August 05, 2015 Four Communications will expand due to BGF investment

Four Communications, the independent communications agency located in London, Abu Dhabi, Dubai and Edinburgh, is ready to undergo an expansion due to a £10 million equity finance investment from BGF (Business Growth Fund), taking a minority stake in the agency. The key services provided by Four Communications, include, PR, public affairs, marketing, sponsorship, digital and […]

Industry
August 02, 2015 Etihad Airways appoints Cheil to global and social marketing

National airline of the UAE, Etihad Airways, has announced the appointment of Cheil Network to assume global and social marketing duties. The network’s new responsibilities will include driving creative and strategy across all digital and social channels, in addition to support with performance-based marketing, analytics and reporting. Digital specialists, The Barbarian Group, that work within […]

Industry
July 09, 2015 Etihad Airways Partner (EAP) airlines select Starcom as new global media agency

Etihad Airways Partner (EAP) airlines Etihad Airways, Alitalia, Air Berlin and Jet Airways have announced that Starcom, part of Starcom Mediavest Group, has won the contract to become the airline group’s new global media agency, following a joint tender sent to several leading agency networks. Starcom was selected by EAP to deliver scaled benefits by […]

Industry
June 01, 2015 Etihad Airways launches exclusive Twitter account for Gold and Platinum members

Etihad Airways has launched an exclusive Twitter account to engage with Gold and Platinum members of its frequent flyer program, Etihad Guest, on the popular social media platform. The Etihad Premium Twitter channel provides an online touch-point for Etihad Guest Gold and Platinum members to gain access to  benefits such as privileged content, tailored news and offers, and prioritized round-the-clock service in English […]

Industry
February 01, 2015 TINT set to bolster its regional business

Social media display hub, TINT is looking to build its regional business with a recruitment drive to meet the high demand from local brands following its launch at Gitex. Etihad Airways, Dubai Electricity and Water Authority (DEWA), Ferrari World, Dubai Mall, Dubai Lynx and Dubai International Parachuting Championship (DIPC) are all brands that have already […]

Industry
January 12, 2015 The most social brands in December

Based on social insights tool, Social Bakers, we compile our monthly roundup of the hottest brands on social media in the month that has gone by. In December 2014, the e-commerce industry led the roost with the beauty industry coming in at fifth spot. Unsurprisingly, e-commerce in the MENA has been growing at a rapid […]

Industry
September 07, 2014 Living social

  In May 2014, the number of active Facebook, LinkedIn and Twitter users reached nearly 81 million, 8.5 million and six million, respectively, in the Arab world, nearly doubling from the previous year, according to the Arab Social Media Report. The regional average for Facebook penetration jumped to 21.5 percent for the same period, up […]

Industry
August 19, 2014 Yas Marina Circuit launches F1 digital experience app

  Yas Marina Circuit has announced the launch of its new YasHUB smartphone and tablet app. The app was developed to provide the latest news and information during the build up to the 2014 Formula 1 Etihad Airways Abu Dhabi Grand Prix, and a seamless end-user experience for visitors to the circuit on race weekend. […]

Industry
July 08, 2014 Etihad Airways partners with Google for flight search

  Airline Etihad Airways keeps pushing on digital, recently announcing a partnership with Google to make it more convenient for travelers to view the airline’s flight schedules and fares on the search engine’s Flight Search tool. Using Flight Search, travelers in the US, Canada, the UK, the Netherlands, Spain, France, Italy, Germany, Poland and Ireland […]

Industry
June 25, 2014 Talking tactics

  Football is not just a passion, but also big business in the Middle East region – with cash-rich Gulf states investing serious money in a bid to enhance their countries’ brands globally. According to Deloitte, seven out of 20 top football clubs in the world by revenue are sponsored by Middle Eastern airlines, including AC Milan (Emirates Airline) and Manchester City […]

Industry
June 12, 2014 Etihad Airways flights to show every World Cup game live

  Passengers on board Etihad Airways, the national airline of the UAE, can enjoy every FIFA World Cup football match ‘live’ on all of the air carrier’s long haul aircraft during the month long tournament, said the airline in a statement today. All 64 games will be transmitted live at 30,000 feet on the airline’s […]

Industry
June 12, 2014 Socialbakers releases UAE social marketing report for May 2014

    International social media monitoring and analytics platform Socialbakers has released its social marketing report for the month of May 2014. The report shows that the average number of Facebook fans for the top 20 brands in the UAE equaled 248,333, while the average number of Twitter followers equaled 54,563 (compared to 218,972 Facebook […]

Industry
May 20, 2014 Top 10 online trending bytes

Online journal trendingbytes.com shares with Communicate Levant the latest digital, web and user insights, along with social media news   Etihad Airways takes the first class to new heights Traveling by air can be tiresome, even when you’re in first class. However, Etihad’s Residence, its new and posh on-board suite offering, has won the appreciation […]

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