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Search Results for : Content Creation

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People
February 24, 2021
George Maktabi : "The Level of Gaming In The Kingdom Is So Evolved"
man
Industry
February 04, 2021
The State of In-Housing
man
People
February 01, 2021
The Story Behind Canon's Trailblazer Series
man
People
January 05, 2021
A Day in the Life of Tom Green
man
People
January 03, 2021
Above and Beyond
Industry
November 12, 2020 Six Trends That Will Shape Social Media in 2021
We Are Social unveils the latest edition of its annual trends report, Think Forward 2021.
People
September 13, 2020 Influencer Marketing: the Age of Accountability
1nfluencersMarketing's Jeanette Okwu explains how brands should utilize influencers in today's world.
Culture
August 27, 2020 The Beirut Outreach Initiative

The Middle East Public Relations Association (MEPRA) Youth Board recently announced an outreach initiative to support local businesses in Beirut following the devastating explosions that claimed the lives of more than 160 people, injured thousands, and left as many as 300,000 without a home. Communicate spoke with Nada Elbarshoumi, MEPRA Youth Board Member, and  Senior Manager […]

Industry
July 23, 2020 Gaming Up Content

Gaming has become one of the most profitable entertainment spaces in recent years but brands in the region have yet to dig into it. Why? Haven’t you heard? Since last September, French couture powerhouse Louis Vuitton has been designing outfits for Riot Games’ free-to-play video game League of Legends’ virtual characters. What’s more, Louis Vuitton […]

Industry
July 15, 2020 A New Academy for a New Generation of Influencers

Last month, Dubai launched the New Media Academy as part of its mission to prepare a future workforce, capable of leading the rapidly growing field of digital marketing. The academy aims to train media professionals in the public and private sector in everything related to digital, in order to nurture social media content creators. Communicate […]

man
Choueiri Group Deep Dives
Programmatic
May 17, 2020
Accelerating Publishers’ Transformation
CG Updates
Choueiri Group Deep Dives
May 13, 2020 Say It With a Song with Anghami Studios
By Ramy Al-Kadhi, Commercial Manager at Anghami
Industry
April 21, 2020 How RAKEZ Reached Out to Women Entrepreneurs

Ras Al Khaimah Economic Zone smartly activated LinkedIn to promote its new BusinessWomen Package. Last year, Ras Al Khaimah Economic Zone (RAKEZ) – that currently houses over 15,000 multinational companies from more than 100 countries, covering over 50 industries – decided to focus on the promising women empowerment segment. The resulting package, and the marketing […]

People
April 01, 2020 Putting Sharjah On the Map

The Sharjah Entrepreneurship Centre (Sheraa) recently launched their new initiative titled Access Sharjah, with a goal to help support and build the entrepreneurship community in the region. Their new program focuses on the digital content and publishing sector and has welcomed 14 startups into the program. Communicate got to have an exclusive chat with Najla Al Midfa, […]

Industry
February 24, 2020 Understanding Arabic Content

As the demand for Arabic content is on the rise, Communicate looks at understanding how this content is created and catered to the diverse community of Arabic speakers today. Karim Daoud, CEO of Webedia Arabia, one of the largest digital Arab networks which curate content under the various pillars of; fashion and beauty, pop culture, food, parenting, and gaming/e-sports, […]

man
Choueiri Group Deep Dives
Content
January 09, 2020
Content as a Customer Experience
Content
Choueiri Group Deep Dives
January 09, 2020 Keeping Up With the Infobesity

“People these days want things that are smart and sexy,” says Carlos Watson, CEO of international media and entertainment company OZY Media. Communicate sat down with Watson for an exclusive interview to discuss how, in these times of content superabundance, companies can learn how to grab people’s attention.

Industry
November 05, 2019 Webedia Arabia, a New Arabic Media and Entertainment Powerhouse in the Region

Saudi-based online entertainment network, UTURN Group and digital media company, Webedia have joined forces to create Webedia Arabia. Webedia Arabia stands as a new key entrant and one of the largest networks in the digital media landscape. The company has a following of 30 million across all social media platforms and four million monthly visitors […]

Industry
August 13, 2019 How Artificial Intelligence Changes Media In The Middle East

Sophia can identify faces and have long conversations with others. Sophia is also a Saudi citizen. This might not come out as big news to you, until you learn that Sophia is a robot, imbued with artificial intelligence. Sophia, modeled after actress Audrey Hepburn, has been touring the globe, in a sign that the age […]

Industry
August 01, 2019 How AI Can Transform Creative Industries?

Van Gogh is unique. No other human being could mimic his work to perfection – but an AI could. A quick search on the Internet, and multiple images of art created by algorithms appear. In 2016, Ross Goodwin, creative technologist at Google Arts & Culture, pioneered a “creative AI” that decided to name itself Benjamin […]

man
Culture
December 10, 2020
Agora Images Featured: Photographer Jorge Bacelar
Industry
April 22, 2020 Creativity in Less than 60 Seconds

Rami Zeidan, Head of Video and Creative at TikTok, explains how the platform has grown well beyond lip-sync and funny videos. What is TikTok today? TikTok is a short-form video platform for people who want to showcase their creative expression. [Initially,] creators wanted to react to certain songs or movie clips; that got us into […]

Industry
April 18, 2018 Who’s the latest to launch a content creator program?

‘Studios’ or training programs for creators on social media platforms have been all the rage with YouTube and Facebook setting up physical and online studios and trainings to help creators with equipment, advice, etc. Now, Snap has extended the capabilities of its ‘Lens Studio,’ which was launched last year. The Lens Studio and its extended […]

Industry
August 07, 2014 Resolution MENA launches [email protected] social marketing solution

  Omnicom Media Group’s Resolution MENA, the network’s arm specializing in performance and content marketing services, including social and mobile, has launched [email protected], its social marketing solution for brands. Supported by proprietary technology, [email protected] provides consolidated live insights from paid, owned and earned (POE) sources to ensure brands capitalize on public sentiment with timely, relevant […]

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