Search Results for : Small Agency

People
October 17, 2019 Meet Akhilesh Bagri from Serviceplan

Serviceplan Group Middle East has a new executive creative director. Akhilesh Bagri began his career in advertising 15 years ago, and he hasn’t looked back since. Today, he plays a key role at Serviceplan Group Middle East. We had a chat with him about his journey in the business, where he finds inspiration and his […]
Industry
August 11, 2019 David Droga On What Happened With Accenture

By Brian Braiker There don’t seem to be as many big, outsized personalities in advertising as there were in previous generations. Think Ogilvy, think Burnett, think Bernbach. It’s something that David Droga—himself no shrinking violet—says he thinks a lot about. “It bugs me,” he says. He’s certainly doing his share to shake things up, though: The […]
People
February 23, 2019 Lee Clow’s love letter to advertising is also his resignation… kind of

Lee Clow, the creative mind behind ads like Apple’s “Think Different” and Adidas’ “Impossible is Nothing,” is retiring. As of February 14, the chairman at TBWA/Media Arts Lab and director of Media Arts at TBWA/Worldwide is moving into an advisory role as chairman emeritus at Media Arts Lab. Clow joined the agency known as Chiat/Day (once nicknamed Chiat Day […]
Industry
August 08, 2018 Thinking of starting your agency? Read these 14 tips

Successful independent agencies can make their larger peers seem bloated and inefficient. But is it easy to just start an agency from the ground up? We sat down with some of the biggest players in the smallest shops during the Small Agency Conference and Awards not long ago to find out what makes indie agencies tick, and […]
Culture
February 10, 2017 An ad man’s journey to Chicago and back

By Ayman Jaber, digital strategy professional For those who have spent their entire careers in the Middle East, the advertising landscape is a repetitive one. The typical ad exec’s lifecycle consists of an array of two-year-long positions, moving from agency to agency, culminating in either switching over to the marketing side or creating a new […]
Industry
August 03, 2015 Be proud of small, and other tips on navigating the pitch process

At Ad Age’s Small Agency Conference in Boston, a panel of industry veterans discussed the best ways of navigating new business today. Search consultancy AAR Partners Co-President Lisa Colantuono,72andSunny Business Development Head Rebekah Jefferis, Work & Co Partner/Product Management Gene Liebel and new business consultancy RSW/US Owner and President Mark Sneider offered do’s and don’ts for the process, […]