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Search Results for : Re-Targeting

Industry
August 07, 2019 Publishers Must Prep For A Cookie-Less World

By Erik Matlick Amid heightened concern around consumer privacy, Google is the latest browser developer to make policy changes that impact the use of cookies. In strengthening the privacy protections within its Chrome browser, Google has made it easier for users to block third-party cookies and harder for tech companies to fingerprint. With consumers bombarded by targeted ad […]

Industry
October 13, 2014 About time

Digital advertising in the Middle East is one of the fastest growing industries in the region. Even in the past five years, we have seen a big shift from declining television and print commercials to smart online, mobile and in-app campaigns. Brands are realizing new ways to utilize their budgets across B2B and B2C sectors […]

Industry
August 31, 2014 Facebook launches bandwidth targeting tool

  Facebook has launched a new feature enabling advertisers to reach people based on the network connection — 2G, 3G or 4G — they most often use when accessing the social network. Facebook already offers the option to reach people based on the type of device they use (smart phones, feature phones and tablets), as well as […]

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