Social media platforms move as fast as their users. Data and Insights Director, Ala Shashaa at the regional digital marketing agency, Netizency shares with Communicate all the relevant updates for your business so you don’t have to look for them yourself.
Welcome to January, where each day feels like a week and the week feels like a month!
In this month's roundup of social media updates, you'll find that Twitter was the most active when it comes to trying new features — all in Musk’s efforts to steer the company in the right direction! Despite making the world’s most popular electric car, leading the transition to sustainable energy, and launching rockets into space, in the eyes of many, Musk has yet to cross one major item off his list: Reviving Twitter!
Besides that, we're particularly excited about Twitter's current focus on improving the search experience on mobile for curious users, as well as the introduction of a new ad type called Search Keywords. This could spell trouble for Google – an interesting battle to watch unfold!
For now, let’s get right into this month’s recap of all the social media news you need to know: