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Search Results for : Dabur

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Industry
November 30, 2020
Connecting the Dots – The Trends to Watchout for in 2021
Industry
August 17, 2020 The Four Pillars of Sustainable Marketing

By Rohit Jaiswal, COO, Dabur International Ltd If you prefer a brand because it is ethically sourced, locally produced or it contains components made from recycled material, then you are a consumer that values sustainable solutions. Sustainable marketing enables a company to build relationships with consumers, by letting them know they are important to the […]

Industry
February 19, 2017 The top 100 brands of 2016

In our annual tradition, we are back with list of the biggest spenders of 2016, based on research from marketing consultancy firm Ipsos. The top four remain the same in 2016: Saudi Telecom leads once again, with a 31 percent increase in ad spend, followed by Sedar, Pepsi and Dettol, all of them with increases […]

Industry
February 15, 2016 Top 100 advertisers of 2015

In keeping with our annual tradition, here’s a list of the biggest spenders of 2015, based on data from marketing consultancy firm Ipsos. Saudi Telecom takes the lead, jumping up from third position with a growth of 45.68 percent, followed by 2014’s leader, Sedar. Pepsi also jumps up one position, coming in at third – […]

Industry
March 08, 2015 What GCC brands spent the most in 2014?

Communicate is back with its list of the top 100 brands for the year, counting down the biggest spenders in 2014 based on data received from market research firm, Ipsos. Surprisingly, Pepsi, despite its heavy advertising during the 2014 FIFA World Cup and sponsorship of the Indian Premier League in Dubai, drops from its number […]

Industry
June 25, 2014 Indigo Properties appoints Blue Apple as its advertising and PR agency

  Property development company Indigo Properties has recently assigned Blue Apple as its advertising and PR agency in the UAE. Blue Apple takes up the post with immediate effect. Established in 2004, Indigo Properties is now gearing up to launch its flagship real estate project, Indigo Ze,n in Dubai Golf City, which comprises 350 villas. […]

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