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Search Results for : Buying

Checkout.com Report: MENA’s Digital Economy is Evolving Faster Than Ever
Industry
November 28, 2022
Checkout.com Report: MENA’s Digital Economy is Evolving Faster Than Ever
Yazle Partners with SeenThis to Avoid Excessive Carbon Emissions on Digital Ad Campaigns
Industry
November 22, 2022
Yazle Partners with SeenThis to Avoid Excessive Carbon Emissions on Digital Ad Campaigns
Google & Euromonitor Share Insights on This Year’s World Cup Visitors
Industry
November 09, 2022
Google & Euromonitor Share Insights on This Year’s World Cup Visitors
From a Transaction to an Interaction: The Emotional Side to Shopping
Industry
November 08, 2022
From a Transaction to an Interaction: The Emotional Side to Shopping
NielsenIQ Report: Shoppers are Now Facing Higher Prices in Saudi Arabia and the UAE
Industry
October 31, 2022
NielsenIQ Report: Shoppers are Now Facing Higher Prices in Saudi Arabia and the UAE
Q-Commerce: The Next Generation of E-Commerce
Industry
October 26, 2022
Q-Commerce: The Next Generation of E-Commerce
YouGov's Auto Report: Nearly Half of UAE Car Buyers Do Not Trust Online Car Retailers
Industry
October 24, 2022
YouGov's Auto Report: Nearly Half of UAE Car Buyers Do Not Trust Online Car Retailers
AR in Different Dimensions
Industry
October 18, 2022
AR in Different Dimensions
Netizency's Social Recap: September 2022 Updates
Industry
October 14, 2022
Netizency's Social Recap: September 2022 Updates
FIFA World Cup Fans in UAE & KSA Expect an Increase in Spending During the 2022 World Cup
Industry
September 30, 2022
FIFA World Cup Fans in UAE & KSA Expect an Increase in Spending During the 2022 World Cup
The Gen-Z Arab Strategist You Never Knew You Needed
Industry
September 02, 2022
The Gen-Z Arab Strategist You Never Knew You Needed
Ekaterra Appoints PHD as Global Agency of Record
Industry
July 14, 2022
Ekaterra Appoints PHD as Global Agency of Record
Women To Watch 2022: Dana Sarkis
People
July 14, 2022
Women To Watch 2022: Dana Sarkis
How Gamified Dashboards Are Disrupting Mobile Banking
Industry
July 07, 2022
How Gamified Dashboards Are Disrupting Mobile Banking
“Stop Selling, Start Listening.” Enhancing CX in a Digitally Transforming Age
Industry
July 05, 2022
“Stop Selling, Start Listening.” Enhancing CX in a Digitally Transforming Age
Dubai Media City & Communicate Kicks Off Innovation Brunch Series with The Power of NFTs
DMConnect
July 05, 2022
Dubai Media City & Communicate Kicks Off Innovation Brunch Series with The Power of NFTs
GWI Decodes The Consumer Dilemma: To Spend or Save
Industry
June 24, 2022
GWI Decodes The Consumer Dilemma: To Spend or Save
Seedtag Acquires KMTX
Industry
June 21, 2022
Seedtag Acquires KMTX
How Can Your Business Drive Discovery & Growth Across Borders?
Industry
June 17, 2022
How Can Your Business Drive Discovery & Growth Across Borders?
How Etisalat UAE Called on Dynamic Creative to Dial Up Lead Generation by 3.5X
Industry
June 02, 2022
How Etisalat UAE Called on Dynamic Creative to Dial Up Lead Generation by 3.5X
Connecting Universes in a Cookieless Future Industry
June 03, 2020 Connecting Universes in a Cookieless Future

MEmob’s Ihab El Yaman explains how the online ad industry, and his company in particular, is preparing for Google’s phasing out of third-party cookies. When, last January, Google issued a virtual death warrant for third-party cookies, with a plan to purge them from advertising by 2022 and have the industry use its Privacy Sandbox instead, […]
The Gap In Programmatic Knowledge People
May 11, 2020 The Gap In Programmatic Knowledge
“The main problem is certainly a lack of education around the subject,” said Yves-Michel Gabay, Managing Director of MEA at programmatic agency Gamned.
Centrepoint partners with Anghami Industry
March 25, 2018 Centrepoint partners with Anghami

Fashion retailer, Centrepoint, has joined forces with music streaming platform Anghami, in the Middle East, for a new season of “Anghami Sessions”. The collaboration will see the retailer supporting the concept, with the aim of nurturing musical talent from the region. The partnership has been facilitated by media planning agency, Wavemaker Global and will feature […]
Kreata Global launches media arm, Correct Media Industry
October 16, 2017 Kreata Global launches media arm, Correct Media

Dubai-based digital agency Kreata Global has launched Correct Media, a specialized division for digital advertising services and influencer relations. The new division will bring the latest in adtech to clients across GCC through the company’s global partnerships and local publisher relationships. Currently, Kreata Global’s roster includes clients such as FrieslandCampina, Malabar Gold & Diamonds, Lulu […]
Initiative Dubai wins media buying and planning duties for Huawei’s Honor 6 Plus Industry
June 30, 2015 Initiative Dubai wins media buying and planning duties for Huawei’s Honor 6 Plus

Initiative Dubai has won the media buying and planning duties for Honor 6 Plus Huawei’s first e-commerce only brand in the region, following a multi-agency pitch. The mandate covers media planning and buying, including digital for 2015. “Honor is a sub brand of Huawei, focusing the generation of the promising internet youth” says Mr. Sun Baigong, the head […]
Ooredoo Qatar appoints UM MENA for media planning and buying Industry
June 11, 2015 Ooredoo Qatar appoints UM MENA for media planning and buying

UM MENA has announced its selection by Ooredoo Qatar for their media planning and buying duties. UM MENA has managed Ooredoo’s media buying and planning activities since 2011 and, after a multi-agency pitch, the business was retained by their Qatar Office. “As regional vanguards of the media industry, we are delighted to have a prestigious organization like Ooredoo […]