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Search Results for : Barometer

Why Is Operating With Empathy So Important in a Post-Pandemic World?
Industry
June 02, 2022
Why Is Operating With Empathy So Important in a Post-Pandemic World?
Omnicom Media Group and PHD Dominate in Latest Report by COMvergence
Industry
May 11, 2022
Omnicom Media Group and PHD Dominate in Latest Report by COMvergence
Trust in UAE’s Leadership Remains Amongst Highest in the World
Industry
March 28, 2022
Trust in UAE’s Leadership Remains Amongst Highest in the World
Meta to Integrate WhatsApp into its Workplace Place Platform
Industry
January 21, 2022
Meta to Integrate WhatsApp into its Workplace Place Platform
Sally Dominguez: “Possibility Thinking Can Help Marketers Innovate Proactively
People
December 08, 2021
Sally Dominguez: “Possibility Thinking Can Help Marketers Innovate Proactively"
Working for a Better and More Equitable Workplace for Journalists in MENA
Culture
September 19, 2021
Working for a Better and More Equitable Workplace for Journalists in MENA
The Do's and Don’ts of The New Marcomms Metric
People
July 11, 2021
The Do's and Don’ts of The New Marcomms Metric
What We Learned From MEPRA's First Talent Barometer Survey
People
June 02, 2021
What We Learned From MEPRA's First Talent Barometer Survey
What We Learned From This Year's Trust Barometer Report
People
April 07, 2021
What We Learned From This Year's Trust Barometer Report
Reinspiring Brand Love in the 20s
People
April 04, 2021
Reinspiring Brand Love in the 20s
Purpose is the Future of Business
MENA Effie Works
MENA Effie Thought-Leadership Program
April 01, 2021
Purpose is the Future of Business
Time to Ask the Questions that Really Matter
People
March 24, 2021
Time to Ask the Questions that Really Matter
The PR Industry Must Retool And Upgrade Its Competencies For The New Middle East Narrative
People
March 09, 2021
The PR Industry Must Retool And Upgrade Its Competencies For The New Middle East Narrative
Kantar's Predictions For Media in 2021
Industry
December 08, 2020
Kantar's Predictions For Media in 2021
Hootsuite Lists the Social Media Trends for 2021
Industry
December 01, 2020
Hootsuite Lists the Social Media Trends for 2021
Six Trends That Will Shape Social Media in 2021 Industry
November 12, 2020 Six Trends That Will Shape Social Media in 2021
We Are Social unveils the latest edition of its annual trends report, Think Forward 2021.
Adapting to the New Normal: Video Content Strategy after Covid-19 People
October 25, 2020 Adapting to the New Normal: Video Content Strategy after Covid-19
Justina Rude, Co-Founder of video production company Evamotion, provides tips on how brands can scale up their marketing efforts to create compelling, inspiring, and actionable videos.
How Having a Purpose Changes the Way Brands Do Business Industry
September 09, 2020 How Having a Purpose Changes the Way Brands Do Business

Deepa Vaidyanathan, Head of Communications – IMEA at Procter and Gamble, explains why brands should care about being purpose-driven, and how to do that the right way. How would you define a purpose-driven brand? At P&G, we believe in being a force for good and a force for growth. As a company, we want to […]
How to Keep It Light When Times Are Tough Industry
August 20, 2020 How to Keep It Light When Times Are Tough

Elias Karam, Strategic Planner at Publicis Middle East, explains why you should tap into lighthearted communications in times of crisis, and how to avoid blunders doing it. One of the quotes I found to ring most true in times like these is by Benjamin Franklin: “While we may not be able to control all that […]
Highlights From the 2020 Edelman Barometer Report Industry
June 23, 2020 Highlights From the 2020 Edelman Barometer Report

Edelman Intelligence, a global insight, and analytics consultancy releases the 20th edition of the UAE Trust Barometer report. According to the report, the UAE government remains the most trusted of all four institutions, above businesses, NGOs, and the media. A key moment to celebrate, especially during a time when major distrust is brewing between citizens […]