Search Results for : Arab Youth

Launched in 2008, the Annual ASDA’A BCW Arab Youth Survey is the largest survey of its kind of the Middle East and North Africa region, covering its largest demographic – the youth. The findings of the survey provide governments, the private sector, civil society and academia with insights into the hopes, concerns and aspirations of […]

Tackling the non-renewal of the partnership between MBC Group and AMS FZ LLC after nearly 16 years of sustained commercial growth, Pierre Choueiri: “We’re proud of the mutual trust, record growth and shared successes with MBC Group, over 16 years. New partnerships with top industry players in perspective.”

With the rise of e-commerce shopping, redirection of advertising budgets towards digital over mainline, integration of influencer marketing as part of the marketing mix, Group M MENA released a report to help marketeers understand the key trends that are going to dominate the industry in 2019 and beyond.   Trend 1 – Most of the […]

DMS, which serves as the official digital arm of Choueiri Group, has partnered with STEP Group with offices in Dubai, Beirut and Cairo. The tie-up with DMS will focus on harnessing the full potential of STEP Group’s modern digital news and entertainment platforms to benefit the communication needs of regional advertisers. DMS will have the […]

This summer, while spending a long holiday with my kids, I was shocked by their media and technology consumption habits, which reminded me of something I once heard: “In magazines, parenting looks like a cruise. When you get there, it’s a tiny rowing boat in a storm.” Times have changed today, thanks to technology that […]

Nawaf Felemban is a rocket scientist turned management consultant. He recently founded Arabic website, Kasra. As a rocket scientist with Raytheon, he developed advanced algorithms for Military Radars. As a management consultant with McKinsey, he advised CEOs and Ministers on education and healthcare reform. A dual citizen between Saudi Arabia and the US, he worked […]

As international and local media digressed into the infrastructural and economic implications of Dubai’s Expo 2020 bid win in November 2013 – which, according to an infographic released by Starcom MediaVest Group (SMG) MENA in early 2014, generated some 161,525 tweets, of which 118,083 were congratulatory and 82 percent were on announcement day – the […]

  LinkedIn, the world’s largest professional network on the Internet with more than 347 million members, announced the launch of its Arabic version yesterday. The announcement was made at an event held today at the company’s new regional headquarters in Dubai, and keynoted by Her Excellency Noura Al Kaabi, Chief Executive Officer of the Media […]

  Last year, a YouTube video called “Somewhere In America #Mipsterz” sparked furious debate over young Muslims taking too much liberty with their faith. In the video, women in colorful headscarves pranced through forests, hopscotched along curbs and ledges, and skateboarded in high heels to the backdrop of American rapper Jay- Z’s “Somewhere in America“ […]