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The Saudi Investment Bank Unveils Groundbreaking Anti-Fraud Campaign with Creative Expertise from Impact BBDO Industry
April 10, 2025 The Saudi Investment Bank Unveils Groundbreaking Anti-Fraud Campaign with Creative Expertise from Impact BBDO
The Saudi Investment Bank (SAIB), in partnership with Impact BBDO, has launched a bold and innovative Anti-Fraud Campaign as part of its Corporate Social Responsibility (CSR) initiative.
9Yards Communications announces partnership with China’s leading marketing group – GIMC Industry
April 09, 2025 9Yards Communications announces partnership with China’s leading marketing group – GIMC
9Yards and GIMC will collaborate across a wide portfolio of services, from advertising, PR, media buying, multi-media production, digital and influencer marketing, to big data-driven insights, performance marketing, and integrated brand campaigns.
Roy Nasrallah, VP marketing at GMG on the rationale behind targeting gamers and understanding market sections and their overlap Industry
April 08, 2025 Roy Nasrallah, VP marketing at GMG on the rationale behind targeting gamers and understanding market sections and their overlap
Roy Nasrallah, VP marketing at GMG, explains exclusively to Communicate how they created a new product geared towards gamers, and how understanding data helps knowing consumers.
1301 Films Expands Global Footprint with Key Focus on Original Formats Industry
April 08, 2025 1301 Films Expands Global Footprint with Key Focus on Original Formats
UAE-based independent production house, 1301 Films continues to make waves in the industry, boasting a diverse portfolio that includes line producing for award-winning Yellow Bus feature film and high-profile campaigns for luxury brands such as Aston Martin and Hearts on Fire.
The Brain & Performance Centre Raises Autism Awareness with Everest Base Camp Trek Initiative Industry
April 08, 2025 The Brain & Performance Centre Raises Autism Awareness with Everest Base Camp Trek Initiative
Through this awareness campaign, The Brain & Performance Centre continues to advocate for cognitive health as a fundamental aspect of well-being. The Everest Base Camp trek is a testament to resilience, determination, and the transformative impact of advanced medical care.
Unilever appoints Manan Gupta as General Manager of Beauty & Wellbeing for Middle East, Pakistan, Turkey & Bangladesh People
April 08, 2025 Unilever appoints Manan Gupta as General Manager of Beauty & Wellbeing for Middle East, Pakistan, Turkey & Bangladesh
Manan Gupta's appointment comes amidst robust growth trajectories in the region.
The Digital Ticketing Transformation: Trends Shaping Event Marketing in 2025 Culture
April 07, 2025 The Digital Ticketing Transformation: Trends Shaping Event Marketing in 2025
Faheem Bakhsh, Co-Founder and Chief Strategy Officer at webook.com on the transformation of digital ticketing and the road ahead.
Mark Haycock M+C Saatchi Group Middle East Head of Strategy MENA on the group’s Cultural Trends report 2025 Culture
March 26, 2025 Mark Haycock M+C Saatchi Group Middle East Head of Strategy MENA on the group’s Cultural Trends report 2025
Mark Haycock M+C Saatchi Group Middle East Head of Strategy MENA spoke to Communicate about the group’s Cultural Trends report 2025 and its ramifications.
Adam Taylor, Director of Marketing at IFZA on why marketers never stop learning Industry
March 24, 2025 Adam Taylor, Director of Marketing at IFZA on why marketers never stop learning
Adam Taylor, Director of Marketing at IFZA shares his thoughts with Communicate on why marketers never stop learning.
Manchester City launch Ramadan Esports Cup in North Africa and the Middle East Culture
March 24, 2025 Manchester City launch Ramadan Esports Cup in North Africa and the Middle East
Manchester City has launched a Ramadan Esports Cup that will allow EA Sports FC 25 players in Egypt, Algeria, Saudi Arabia, and the United Arab Emirates (UAE) to compete to win exclusive prizes and be crowned this year’s Ramadan Esports Cup Champion.
Alshaya Group brands join Trendyol in the GCC Industry
March 19, 2025 Alshaya Group brands join Trendyol in the GCC
Trendyol to onboard Alshaya Group’s American Eagle, Bath & Body Works and H&M brands to its Gulf platform.
DYLAN TEMPLE-HEALD WHERE LUXURY BECOMES EXPERIENCES People
March 17, 2025 DYLAN TEMPLE-HEALD WHERE LUXURY BECOMES EXPERIENCES
Dylan Temple-Heald, Chief Commercial Officer at The Luxury Media Group, spoke to Communicate on the many caveats of luxury in today’s world.
HOOR HOUMANI, WHERE LUXURY GOES BEYOND PHYSICAL CHARACTERISTICS People
March 17, 2025 HOOR HOUMANI, WHERE LUXURY GOES BEYOND PHYSICAL CHARACTERISTICS
Hoor Houmani, is the Head Of Development at Mediaquest Corp, and gave her two cents (or more) about luxury in today's world.
KHADIJA AL BASTAKI, SVP OF d3, BECAUSE LUXURY IS AN EXPERIENCE People
March 17, 2025 KHADIJA AL BASTAKI, SVP OF d3, BECAUSE LUXURY IS AN EXPERIENCE
Khadija Al Bastaki, Senior Vice President of Dubai Design District (d3), part of TECOM Group PJSC, gave part of her precious time to speak to Communicate about all issues pertaining to luxury from her vantage point.
PHILIPPE POURHASHEMI WHEN LUXURY CONNECTS ITSELF TO STORYTELLING, COMMUNITY AND HERITAGE People
March 17, 2025 PHILIPPE POURHASHEMI WHEN LUXURY CONNECTS ITSELF TO STORYTELLING, COMMUNITY AND HERITAGE
Philippe Pourhashemi defines himself as “fashion writer, editor at Large, image, artistic direction and communication coach, writer and communication consultant and creative coach” the sum of which is bigger than their parts. Pourhashemi discussed luxury as it stands today.
TANIYA CHANDRA, LUXURY ANCHORED IN VALUES YET ALSO ON THE MOVE People
March 17, 2025 TANIYA CHANDRA, LUXURY ANCHORED IN VALUES YET ALSO ON THE MOVE
Taniya Chandra, Head of Marketing, Mercedes-Benz Cars Middle East talked to Communicate about today’s conception and expectations from the term “luxury”.
TERRY KANE, MANAGINING DIRECTOR, MEA OF THE TRADE DESK ON OMNICHANNELS AND HOW THEY RETAIN ATTENTION Industry
March 14, 2025 TERRY KANE, MANAGINING DIRECTOR, MEA OF THE TRADE DESK ON OMNICHANNELS AND HOW THEY RETAIN ATTENTION
Terry Kane, Managing Director, Middle East & Africa, The Trade Desk on ominchannels, their definition and them being “more than the sum of their parts”.
NIALL SALLAM OF ELEVISION ON AI, MISALIGNED EXPECTATIONS AND THE LACK OF MAGIC BULLETS Industry
March 13, 2025 NIALL SALLAM OF ELEVISION ON AI, MISALIGNED EXPECTATIONS AND THE LACK OF MAGIC BULLETS
Niall Sallam, Founder & Chief Executive Officer at Elevision talks to Communicate about Digital Out Of Home, AI, misaligned expectations and no magic bullets.
DR. BARBARA OAKLEY ON THE GENDER GAP IN AI Culture
March 06, 2025 DR. BARBARA OAKLEY ON THE GENDER GAP IN AI
Dr. Barbara Oakley, Professor of Engineering at Oakland University spoke to Communicate about the gender gap in AI.
10 MILLION VIEWS AND COUNTING FOR THE “SHARE THE LIGHT” RAMADAN ARAMEX CAMPAIGN Industry
March 06, 2025 10 MILLION VIEWS AND COUNTING FOR THE “SHARE THE LIGHT” RAMADAN ARAMEX CAMPAIGN
Aramex pulls the right emotional strings with a lighthearted yet meaningful campaign.
WARC Releases the Marketeers Toolkit for 2020 Industry
December 01, 2019 WARC Releases the Marketeers Toolkit for 2020

WARC, the global marketing intelligence service, released its ninth annual Marketer’s toolkit for 2020. The toolkit is based on a survey of nearly 800 marketers around the world and interviews with 10 leading brand marketers and serves as a guide to help marketers be aware of the near-term trends, which will help them stay ahead in the market. The […]