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Search Results for : Landmark

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Industry
February 08, 2021
The Marketing Society’s Global Conversations: New Year’s Revolutions
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People
February 02, 2021
What Happens When Technology And Art Come Together?
man
Culture
January 28, 2021
Google Arts & Culture Helps Preserve Maslawi Cultural Landmarks Using Technology
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Industry
January 14, 2021
How the Film Business Changed in 2020
man
Industry
December 20, 2020
Epica Awards 2020 Winners Announced
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People
December 10, 2020
Emirates Airline and Visa’s Mohammed Ismaeel Crowned Winners at Inaugural GCC Awards from The Marketing Society
man
Facebook Hub
Masterminds
November 19, 2020
How Centrepoint Used Facebook to Boost Sales in Saudi Arabia at a Lower Cost
People
October 19, 2020 The Travel Industry in the New, Never Normal
Darien Harris, Founding Partner at JansenHarris, on the future of the travel & hospitality industry in a post-Covid world.
People
October 04, 2020 Championing Local
Communicate spoke with Ali Khalifa Al Shamsi, Director General of Emarat, to understand why it pays to use local talent.
Culture
July 20, 2020 How the #FirstArabicCountdown Campaign Reaches for the Stars

Emirates Nation Brand’s Khaled AlShehhi explains how the Emirates developed a unique campaign that celebrates the historic Hope Probe launch. At 1.58 am on June 20, the world heard for the first Arabic countdown ever, marking the launch of the Hope Probe, the first Arab interplanetary mission that will reach Mars orbit in approximately 200 […]

Industry
June 12, 2020 What Snap Has in Store Next

Snap announced a flurry of new products and features at the Snap Partners Summit 2020, held on June 11. Communicate was given a sneak peek. Augmenting augmented reality Building on its firmly-held belief that reinventing the camera represents the greatest opportunity to improve the way people live and communicate, Snap takes justified pride in having […]

Industry
May 05, 2020 Remembering What They Learnt

Babyshop celebrates Ramadan using children’s words of hope and compassion. At a time when many brands are trying to spread messages of solidarity and positivity, Landmark Group’s children retail store chain Babyshop hit a high note with “A World We Deserve,” a film released globally on the eve of Ramadan to, in these peculiar times, […]

Masterminds
Facebook Hub
December 19, 2019 Expo 2020, from Dubai to the World

“Facebook and Instagram have delivered on building international awareness with incredible reach. Partnering with Facebook and utilizing the creative solutions team in the best ways possible, enabled us to maximize engagement and view-through rate.” – Anthony Ward, VP Marketing, Expo 2020

Industry
August 27, 2019 Snap Adds New Updates to Lens Studio

Snap Inc. has announced today Lens 2.1, a new update to Lens Studio, Snap’s lens app makes it possible for anyone to build Augmented Reality (AR)  for Snapchat. Lens Studio is an open platform to all  creators, advertisers, designers and others.  “This means that partners and advertisers may use Lens Studio to create Lenses that […]

Industry
March 19, 2019 Balcony8 appointed as creative communications agency for Waterfront Market

Communication architects balcony8 have been appointed as the new multi-disciplinary agency to represent Waterfront Market across a variety of channels over the course of the next year. The agency has been assigned to promote and grow the presence of Waterfront Market within the UAE working collaboratively with the marketing team. A state-of-the-art facility housing produce, […]

Industry
November 03, 2018 7 approaches to using Instagram Stories for brands

By Atif Altaf, associate marketing manager, and member of the International Council of Shopping Centers (ICSC) Life is no more a straight road leading toward dreams; it is now a steep mountain to climb up high. Days from being ‘slow & steady’ are geared up to be ‘fast & ready’ for people to run, change […]

Industry
May 31, 2018 TV or Digital: Who’s the king in Ramadan?

Ramadan is a peak period for advertisers as audiences purchase more as well as consume more content on different channels. The last couple of years have seen a gradual shift from TV spends to digital not only during Ramadan, but also throughout the year. However, Ramadan is one month during which both TV consumption and […]

Industry
May 28, 2018 EXCLUSIVE RAMADAN INSIGHTS PART 2: Are you investing where users are spending?

The holy month of Ramadan is an introspective and spiritual time of the year, when people fast, pray, change their daily routines, catch up with their favorite TV drama series and spend more time with their near and dear ones. It’s also that time of year when television and digital screens are bombarded with commercials. […]

Industry
February 09, 2018 Babyshop has a new agency for creative marketing

Landmark Group’s kids’ retail store Babyshop has appointed FP7/MENA Dubai for its creative marketing duties for the Middle East. The decision comes after a pitch including incumbent Memac Ogilvy, J.Walter Thompson and Y&R, report industry sources. The agency will work with Babyshop across all verticals on its creative strategy and planning on digital, TV, print, OOH, […]

Industry
September 25, 2017 Why now is the time to jump onto the e-commerce wagon

The e-commerce landscape has seen a great deal of movement in the past year. November 2016 saw the announcement of Noon.com – which is yet to be launched, following several delays and an investment by Alshaya – followed by Amazon’s acquisition of Souq and Emaar’s acquisition of Namshi this year. At the time of the […]

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