Search Results for : Ddb Worldwide

When Campbell Soup Co. named Publicis Groupe the winner of a massive agency review for digital, creative and media, the press release contained a smorgasbord of buzzwords that have come to typify holding company-level pitches. Publicis will provide an “entire suite of marketing services and provide more accountability and flexibility than traditional marketing models,” its March […]

As it expands its footprint across the region, DDB EMEA has partnered with Oman-based Jabreen Advertising. Named Jabreen DDB, the Muscat-based agency brings with it a wealth of local and international experience. It is led by chairman and owner, Hatim Al Taie, who has been an active member of Oman’s media industry for over three […]

How Covid-19 is changing the business and the industry at large, according to DDB’s Chief Executive Officer for the Middle East. How is the Covid-19 crisis reshaping the marketing and advertising industry in MENA? There’s a lot of conversation going on around this subject. But with specific mention to the region, Covid-19 has accelerated our pre-existing structural problems. The […]