
April 26, 2023
4 Lessons from Apple’s Privacy Push to Help Marketers Weather the Coming Cookie Drought
By Paul Wright, General Manager Western Europe and MENAT at AppsFlyer
April 26, 2023
By Paul Wright, General Manager Western Europe and MENAT at AppsFlyer
April 24, 2023
Kane has covered the Middle East’s business scene since 2006.
November 11, 2020
Mariam Al Serkal, Head of Majid TV, explains Abu Dhabi Media’s digital infrastructure, its popular children’s IP Majid, and the importance of children’s content…
September 1, 2020
The title might’ve felt a little misleading right? Considering everything that’s happening with the platform right now around the world; banned in India, undergoing…
July 16, 2020
UAE-based Q Communications just announced its expansion to Europe, right in the middle of a pandemic. Co-Founders Elsa Roodt and Katie Harvey explain how…
July 5, 2020
Communicate‘s latest issue is out. This quarter, we explore the intricacies of programmatic advertising. Deep-diving into this complex world, we look into the various…
July 1, 2020
Dubai-based data intelligence provider and social media listening platform, Crowd Analyzer releases the fourth edition of its State of Social Media report. The report…
June 7, 2020
Consumers look to businesses to feel more positively about how these brands support society. A recent global study by Kantar on Twitter shows that,…
March 8, 2020
The Interactive Advertising Bureau (IAB) GCC urges for greater participation in an industry-wide study to comprehensively measure the size of the region’s digital advertising…
February 24, 2020
As the demand for Arabic content is on the rise, Communicate looks at understanding how this content is created and catered to the diverse community of Arabic…
February 9, 2020
There’s a love-hate relationship with influencer marketing. The need for it, in driving consumer attention is undeniable- 94% of marketers in the UAE believe…
January 5, 2020
The leading on-demand music platform has managed to surpass over 10 billion streams in 2019, a new milestone for the service in the MENA…
December 16, 2019
Snapchat has launched ‘Swipe up to call’, a new feature exclusive to users in the Middle East, which will make it easier for customers…
December 15, 2019
As part of the organization’s new strategic endeavors, Ian Fairey, former international business director at Yazzle Media joins Future Tech as the new general…