Search Results for : Working From Home

Fahad Ali, Founder and Creative Director of Broomstick Creative, explains how to use the grown-up video platform the right way. As more brands churn out video content by the minute, our timelines, feeds, and WhatsApp messages are bombarded with videos and animations that either capture our attention or make us skip them in a heartbeat. […]

Marco Bertozzi, Vice President, EMEA Sales & Multi-market Global Sales at Spotify, tells  Communicate what users were listening to while social distancing was in effect around the globe and in the region.  What were the significant consumption trends by users on Spotify during the lockdown period? Audio plays a very important role in people’s lives, because of […]

How Covid-19 is changing the business and the industry at large, according to FP7 MENA’s Chief Executive Officer. How is the Covid-19 crisis reshaping the marketing and advertising industry in MENA? The coronavirus has and will continue to restructure our everyday: actions, habits, feelings, need for safety and security, how we connect with others personally and […]

Organizations around the world are going to be facing even more difficult challenges, once the chaos of Covid-19 passes. One of them being, reintegrating employees who’ve been confined to their homes for the past 2-3 months, back into the workplace. In response to this challenge, United Minds, Weber Shandwick’s management consultancy specializing in organizational transformation […]

Hearts and Science’s Sonia John (left), Associate Director – Digital Transformation, and Achrafe Mami (right), Associate Director – Biddable Media, discuss the future of company culture and their five key work-from-home learnings. 1. Work-life balance: Start your day with the right intentions Achrafe Mami:  When I initially started working from home, I was determined to […]

“It’s important for advertisers right now to be [aware and] connect with what’s happening on the platform,” says  Carla El Maalouli,  Head of Business Marketing at Twitter MENA. Communicate caught up with Maalouli to learn what the social media platform has been up to during this pandemic, and the new formats they’ve introduced, to communicate with […]

The Middle East Public Relations Association recently conducted a survey to understand the impact of Covid-19 on the mental health and wellbeing, of the region’s PR professionals.  The survey which comprised of 108 respondents from the MEPRA group, revealed some alarming findings. The number of respondents who suffer from stress tripled during the lockdown. 38% […]

Snap Inc publishes a new survey that reveals how people in the UAE are staying informed about the COVID-19 outbreak, and what they are doing to stay in touch with family and friends during this tense period. Communciate got insights from Hussein Freijeh, General Manager of Snap Inc on the results of the survey. “During this time of […]

The Arts Centre at New York University Abu Dhabi (NYUAD) recently held its first-ever live virtual open mic poetry night. Communicate got a chance to speak with Bill Bragin, Executive Director at NYUAD’s Arts Centre to understand what kind of challenges he faced and what opportunities live streaming offers the institution. What exactly is a “live […]

In late March, companies had requested their employees to work from their homes to help curb the spread of the virus. After two weeks under complete isolation in the confines of one’s home, employees are bound to begin feelings of disconnection, stress, and lack of motivation, which ultimately affects their overall morale. Communicate spoke with Dr. […]

As life in China slowly begins to return to normal, the draconian measures that were earlier implemented to curb the spread of the virus have taken a toll on the country’s economy. The two-month-long pandemic forced businesses to halt operations and residents to remain indoors, causing a stint in the country’s economic growth. This also […]

As many professionals are required to work from their homes, finding a way to be productive in this new environment is crucial. The misconception many have is that, since they’re at home, they have more time on their hands- hence they can get more work done. This is hardly the case. There are so many […]