Search Results for : The Loop

We asked the industry: When you first heard about programmatic, what did you think it was?  Maya Khammar Client Services Director at Publicis Middle East When I first heard about the term ‘programmatic,’ I thought this was it, we’re finished. We’re really going to be replaced by the machines. Instinct will be completely replaced with hard […]

Google is closing a loophole that revealed when people were browsing in “incognito” mode, but the fix will leave some publishers defenseless against a certain breed of freeloading readers who can now jump their paywalls. By the end of July, Google says it will patch the glitch in its Chrome web browser, which allowed websites […]

Wissam Malaeb is the chief operating officer at Mirum, responsible for day to day operations. Wissam has 15 years of digital experience, particularly with innovation and VIP client management, 13 years of which were spent with Cleartag. With a solid programming background and lots of passion to innovate and create, Wissam has helped solve a […]

Four months into Ravi Raman’s role as senior vice-president of Khaleej Times, the media company has announced three new projects, partly revamped its subscription model and is on an aggressive hiring spree. Communicate sat down with him to see how he plans to keep Khaleej Times afloat amid tumultuous market conditions. More than a newspaper […]

The term Artificial Intelligence (AI) was coined in 1956 when American computer scientist John McCarthy defined it as “the science and engineering of making intelligent machines, especially intelligent computer programs”. AI, also known as machine learning, now refers to a machine’s use of algorithms to understand human activity and provide a response to it. There […]