Search Results for : Spark Foundry

Industry
March 08, 2019 Publicis Media merges Spark Foundry and Blue 449

Publicis Media is merging its Spark Foundry and Blue 449 media networks, bringing both under the leadership of Spark’s global brand president Chris Boothe. With this move, the new network deepens its presence in Australia, Canada, China, Germany, India, Italy, MENA, Mexico, Poland, Russia, Singapore and Spain, as well as other markets around the world. The change comes as […]
Industry
June 17, 2018 Is ‘integration’ swallowing individual agency brands?

When Campbell Soup Co. named Publicis Groupe the winner of a massive agency review for digital, creative and media, the press release contained a smorgasbord of buzzwords that have come to typify holding company-level pitches. Publicis will provide an “entire suite of marketing services and provide more accountability and flexibility than traditional marketing models,” its March […]
Industry
January 23, 2018 Emirates NBD now has three agencies handling its account

Emirates NBD has retained its creative agency of seven years, FP7 while adding Leo Burnett Dubai to the roster. FP7 will manage creatives and communications across all business units, while Leo Burnett will take care of the evolving brand needs, in addition to strategic sponsorships and CSR communications. The bank has also appointed Publicis Media’s Spark […]
Industry
December 22, 2017 Publicis Media’s Spark Foundry wins KSA Almarai Account

Following a competitive pitch, Spark Foundry, one of Publicis Media’s agency brands in the Middle East has been retained as Almarai’s official media agency. This win builds on and consolidates a longstanding and trusted partnership between the two businesses that has consistently driven ground breaking and award-winning innovation across media and communications in this highly […]
Industry
July 09, 2017 Mediavest | Spark rebrands as Spark Foundry globally

Mediavest | Spark, a full-service media agency under Publicis Media, announced today that it is rebranding as Spark Foundry. This move underscores the company’s ongoing commitment to evolution and reflects the agency’s offerings that extend beyond the parameters of media and investment to include analytics, technology and innovation, insights, content, commerce and more.e The Spark […]
Industry
September 13, 2016 Mediavest | Spark’s “Memories Matter” shortlisted at the MMA EMEA 2016 Smarties Awards

Mediavest | Spark’s “Memories Matter” campaign has been shortlisted for the Mobile Marketing Association (MMA) EMEA 2016 Smarties Awards. This is the only entry from the Middle East to make it the shortlist of the global mobile marketing award program in two categories: Social Impact / Not For Profit and Mobile Social. The shortlist was […]