Search Results for : Social Media Trends

Social Bakers, a global AI-powered social media marketing company has released the Q3 edition of their social media trends report. The report reveals where the industry is currently standing with regard to spending and engagement globally. Here are the key findings – ADVERTISING Worldwide ad spend increased by 56.4% in Q3 compared to where it […]

Global social listening and analytics company, Talkwalker, and inbound marketing and sales platform, Hubspot have released the social media trends for 2021. 2020 was a year no one could have predicted, mainly thanks to the impacts of Covid-19. But with regards to the report, Covid-19 is considered as a catalyst that expedited issues, ideas, and […]

As a brand today, it’s really difficult to stand out on social media because of the massive overload of content that is present on these platforms. Brands, both established as well as newcomers have to be really strategic in their approach, in order to connect with their target audience. Influencer Marketing Hub, the leading resource […]

Social Bakers, a global AI-powered social media marketing company has released the Q2 edition of their social media trends report. The report reveals where the industry is currently standing with regard to spend and engagement globally. Here are the key findings – ADVERTISING Worldwide ad spend increased by 26.2% in Q2 but began declining by […]

An analysis of the languages used through social media shows that Arabic is a dominant language within Saudi Arabia, Egypt and the UAE. Findings of the research reveals that 90 per cent of the posts, across the studied industries, were in Arabic, compared to only 10 per cent in English. However, the majority of the users […]

By Nidal Abou Zaki, managing director, Orient Planet Group The emergence of social media platforms has taken the Arab region by a storm. In fact, according to a recent survey that looked into the Arab digital lifestyle, a whopping 83 percent of respondents use the internet daily while 61 percent spend at least two hours […]

It’s funny – or not – how social media clout can open up new business opportunities and revenue streams. At a time when the number of followers and fans are a currency on their own, it’s no surprise that influencer-marketing companies have popped up, with brands continuing to jump into this space. Some have got […]