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Search Results for : Mounir Harfouche

Industry
June 16, 2020 Pandemic Perspectives: Mounir Harfouche

How Covid-19 is changing the business and the industry at large, according to Mullen Lowe’s Chief Executive Officer of Middle East and North Africa. How is the Covid-19 crisis reshaping the marketing and advertising industry in MENA? The impact of Covid-19 was a sudden shock that forced everyone [in the industry] to quickly find solutions to […]

Industry
April 05, 2017 DMS rolls-out brand makeover and renewed brand mantra

Making the announcement at the opening of the STEP Conference 2017, Choueiri Group’s digital arm Digital Media Services (DMS) revealed its new brand identity and renewed brand mantra “Tap the full potential of your story”, amidst much fanfare at the highly-attended digital innovation and technology industry event. Speaking on the DMS Stage at STEP 2017, […]

Industry
November 22, 2016 IAA UAE Chapter announces the new elected board of directors for 2016-18 term.

The UAE Chapter of the International Advertising Association (IAA) held elections for a new board of directors at their premises in Dubai Media City on 15th November 2016. The biennial elections saw members of the industry exercise their right to vote. The newly elected board of directors will steer the UAE chapter of the International […]

People
February 14, 2016 Mounir Harfouche’s outlook for 2016

Mounir Harfouche, CEO, LOWE MENA, on what’s the best and worst thing that can happen in 2016, and his mantra to make it through the year. What’s the best thing that can happen in 2016? We all know the facts: political instability, oil prices, economy going down, devaluation and so on. This is a reality […]

People
November 25, 2014 IAA UAE Chapter elects new board of directors for 2014-16 term

  The UAE Chapter of the International Advertising Association (IAA) held its biennial elections for a new board of directors at its premises in Dubai Media City yesterday. The newly elected board of directors will steer the UAE chapter of the International Advertising Association for the 2014-16 term. The IAA UAE Chapter Board is made […]

Industry
October 28, 2014 The pursuit of happiness

  In September, Middle East Communications Network (MCN) announced the “Transformers” leadership development program for its employees, while Omnicom Media Group MENA (OMG), which ranks number three on the Great Place to Work 2014 survey, showed off its achievement by wrapping up its building in a celebratory banner and making its own version of Pharell […]

Industry
October 13, 2014 Payday, mayday

  Early last month, HR solutions provider Aon Hewitt released its annual Global Salary Increase Survey, which confidently projected a 4.8 percent hike in salaries for UAE companies in 2015, albeit down from 5.1 percent last year. The predictions were slightly higher for companies across the GCC (5.1 percent) but, again, had dropped from last year’s 5.5 percent increase. These forecasts sit […]

Culture
February 17, 2014 Advertising industry leaders debate the value of awards

  The IAA has launched its 2014 networking sessions with a hotly contested first debate on the value of awards. The panel of debaters comprised of regional industry leaders, including Carla Hassan, CMO at PepsiCo MEA; Hubert Boulos, CEO Middle East, DDB; and, Mounir Harfouche, CEO, Lowe Middle East & North Africa. Held at the […]

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