Search Results for : Daou

The global pandemic had a major impact on the communications industry. Can it be salvaged and come out stronger?

As the demand for Arabic content is on the rise, Communicate looks at understanding how this content is created and catered to the diverse community of Arabic speakers today. Karim Daoud, CEO of Webedia Arabia, one of the largest digital Arab networks which curate content under the various pillars of; fashion and beauty, pop culture, food, parenting, and gaming/e-sports, […]

Saudi-based online entertainment network, UTURN Group and digital media company, Webedia have joined forces to create Webedia Arabia. Webedia Arabia stands as a new key entrant and one of the largest networks in the digital media landscape. The company has a following of 30 million across all social media platforms and four million monthly visitors […]

Following a competitive pitch process, Carat Dubai has been awarded the media responsibilities Dubai Parks and Resorts. The account was previously managed by Omnicom’s PHD since 2015. With a mandate to build brand equity of Dubai Parks and Resorts as a go-to leisure and entertainment experience, Carat will target residents of and visitors to Dubai […]

Omnia, an independent brand and digital agency based in Dubai, is officially announcing the opening of its new Jordanian office. Located in the capital, Amman, the new office is in response to the growing demand for Omnia’s digital expertise and will act as a digital development hub for the company’s growing roster of digital clients […]

Dentsu Aegis Network (DAN) is expanding its MENA footprint with the launch of Merkle, a technology-enabled, data-driven performance marketing agency. Merkle was founded as Merkle Computer Systems in 1971 as part of Merkle Press. In 1998, it was acquired by entrepreneur David Williams who is the Chairman and CEO of the company today. In 2016, […]

Following a multi-agency review, Emirates NBD has renewed its partnership with MediaVest with an expanded scope to create a consolidated hub for offline and online media buying and planning, performance marketing, social media management, and branded content creation and distribution. “We’re proud to have not only retained our current remit for Emirates NBD, but also, […]

Demanding employees and a market at standstill are draining employers dry October is the month when Lebanese – the young, the old, the families and the friends – go back to their daily routines after having said goodbye, once again, to numerous expats that came visiting for the summer; the Lebanese are still leaving the […]

Mark Daou, founder and CEO of RPR, on how changes in the environment affect sales. A recent experiment conducted by Professor Charles Spence from Oxford University reveals that changes in the environment in which whisky is tasted might boost the spirit’s characteristics by up to 20 percent. In a specially designed bar comprising three rooms, […]

  Independent regional PR agency RPR – which recently split with Lebanon-based advertising group Rizk Group – has become the official PR partner for the regional conference “Investing in the Levant: New Opportunities”, organized by Macarlea Advisory and the Financial Times. The conference will take place in Amman, Jordan on May 8 under the higher […]

  Following a recent gathering in Dubai, which brought together Starcom MediaVest Group’s (SMG) senior global and regional management, Olivier Gers, global president at SMG’s branded entertainment content unit LiquidThread, and Matt Blackborn, president of emerging markets at SMG, sat down for a chat with Communicate to share their views on future trends, opportunities and […]