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Search Results for : Customer

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People
May 05, 2021
Where Brands Go Wrong When Entering The MENA Market And How They Can Get It Right
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MENA Effie Works
MENA Effie Thought-Leadership Program
May 05, 2021
Infiniti's Nadim Ghrayeb: "Marketers Who Turn Consumer Insights Into Informed, Innovative Actions Reap the Biggest Rewards"
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MENA Effie Works
MENA Effie Thought-Leadership Program
May 03, 2021
Babyshop's Mitin Chakraborty: "The New Normal To Me Is A Life That, On A Regular Basis, Is Pushing Us Out of Our Comfort Zones"
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MENA Effie Works
MENA Effie Thought-Leadership Program
May 02, 2021
OMD's Alejandro Fischer: "Now Is Not the Time to Blend In"
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Industry
May 02, 2021
WFA Study Reveals MEA Region Is Progressing Well In The Sustainability Maturity Journey
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Industry
May 02, 2021
Data Intelligence Platform Near Acquires Location Data Company UM
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Industry
April 29, 2021
COVID-19 Causes Digital Consumption To Rise By Over 30%, Forming New And Lasting Consumer Habits
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People
April 28, 2021
The Resurgence of Luxury Retail… But Not as You Know It
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Facebook Hub
Masterminds
April 27, 2021
How eXtra Used Facebook Automated App Ads to Scale App Installs Acquisitions
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MENA Effie Works
MENA Effie Thought-Leadership Program
April 27, 2021
Marketing Effectiveness Redefined at the MENA Effie Thought-Leadership Program
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Industry
April 25, 2021
The Marketing Society’s Global Conversations: Is Marketing Sexist?
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People
April 25, 2021
Agency-Client Relationship in 2021 - What Has Changed?
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MENA Effie Works
MENA Effie Thought-Leadership Program
April 22, 2021
Bayer ME's Sami Joost: "Ten Years From Now, We Will Look Back On 2020 With Sadness But Also With a Degree of Amazement"
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People
April 19, 2021
Purpose: The Key To Next-Level Brand Engagement
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Industry
April 18, 2021
How Can Brands And Publishers Tackle Data Deprecation?
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MENA Effie Works
MENA Effie Thought-Leadership Program
April 15, 2021
The New Era of Contemporary Commerce
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People
April 14, 2021
MEPRA Learnings: Forget B2B, B2C, B2G. It’s Time to Think H2H
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Industry
April 12, 2021
Get Ramadan ready - A Quick Guide for Businesses To Get The Most Out of Facebook, Instagram And WhatsApp
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Industry
April 12, 2021
Social Media Has Gone Back From Consuming To Connecting
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Industry
April 11, 2021
Hungerstation Appoints Extend-The Ad Network as Agency of Record
Industry
October 05, 2020 The Truth About Customer Loyalty

The concept of customer loyalty is very fragile in today’s economy. Communicate has earlier covered reports citing that consumers aren’t necessarily loyal to brands anymore but are skewing more towards timely delivery service. A consequence of the improvements in digital connectivity and service today. Hence the reason why many brands introduced loyalty programs to attract […]
Industry
December 18, 2014 La Cure Gourmande says ‘merci’ to customers through the UrbanBuz digital loyalty platform

Local franchisee company Grey Gold LLC has partnered with customer engagement and loyalty platform UrbanBuz to launch its digital customer loyalty and engagement system called Merci (meaning thank you in French) for one of its international brands, La Cure Gourmande. The brand is best known for its gourmet handmade biscuits, caramels, chocolates, lollipops, and nougats […]