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UNILERVER'S UAE SUSTAINABILITY CAMPAIGN TO RESTORE 6000 MANGROVES
Industry
November 21, 2024
UNILERVER'S UAE SUSTAINABILITY CAMPAIGN TO RESTORE 6000 MANGROVES
Publicis Groupe Middle East joins hands with Dubai Business Women Council to elevate Female-Founded MSMEs Industry
November 19, 2024 Publicis Groupe Middle East joins hands with Dubai Business Women Council to elevate Female-Founded MSMEs
Publicis Groupe Middle East, has partnered with the Dubai Business Women Council (DBWC) to launch a series of workshops aimed at providing female-founded micro, small and medium-sized enterprises (MSMEs) with practical and actionable marketing and communications knowledge.
Breaking Boundaries: Nancy Assaad’s Inspiring Journey from Tech to Innovative Marketing Visionary People
November 18, 2024 Breaking Boundaries: Nancy Assaad’s Inspiring Journey from Tech to Innovative Marketing Visionary
Nancy Assaad, Founder and CEO of The Marketing Boutique is part of our "Women to Watch" series
Premal Patel, on AI, shopping online and GCC consumers
November 12, 2024 Premal Patel, on AI, shopping online and GCC consumers
Communicate linked with Premal Patel, Vice President and Managing Director Catalina UK and asked him about some of the most current trends in terms of shopping online, as well as current trends specifically related to the GCC consu
Frozen Pizza? Pizza Hut pranks customers and influencers to bring awareness to their fresh dough Industry
November 11, 2024 Frozen Pizza? Pizza Hut pranks customers and influencers to bring awareness to their fresh dough
Publicis Middle East, agency for Pizza Hut, decided to humorously call out the fact that even when Pizza Hut does frozen pizzas, they don’t.
FedEx Drives Economic Impact Across the Middle East Through Large-Scale Investments Industry
November 06, 2024 FedEx Drives Economic Impact Across the Middle East Through Large-Scale Investments
FedEx Corp. released its annual economic impact report, analyzing the company’s worldwide network and role in building prosperity in local communities
Riding the wave of change propels value of Kantar BrandZ Top 30 Emirati and Saudi brands to $97 billion Industry
November 05, 2024 Riding the wave of change propels value of Kantar BrandZ Top 30 Emirati and Saudi brands to $97 billion
Amol Ghate
Empowering Women through Self-Reliance: Maha Abouelenein’s Journey and Wisdom People
October 28, 2024 Empowering Women through Self-Reliance: Maha Abouelenein’s Journey and Wisdom
Maha Abouelenein
September 18, 2024
"Beauty in Action: How the Beauty Creator Club is Rewriting the Rules of PR and Marketing"
September 18, 2024
"Beauty in Action: How the Beauty Creator Club is Rewriting the Rules of PR and Marketing"
Industry
September 18, 2024
"Beauty in Action: How the Beauty Creator Club is Rewriting the Rules of PR and Marketing"
Industry
September 18, 2024
"Beauty in Action: How the Beauty Creator Club is Rewriting the Rules of PR and Marketing"
Navigating the Data Evolution: Balancing Privacy and Personalization
Industry
September 11, 2024
Navigating the Data Evolution: Balancing Privacy and Personalization
Behind The Effie Ascential Acquisition
Industry
September 03, 2024
Behind The Effie Ascential Acquisition
Elevate your D2C brand with these seven email strategies
Industry
August 29, 2024
Elevate your D2C brand with these seven email strategies
Nissan Middle East Launches First-Ever Brand Campaign: “Defy Ordinary”
Industry
August 16, 2024
Nissan Middle East Launches First-Ever Brand Campaign: “Defy Ordinary”
Unlocking Detail for Retail
Industry
August 05, 2024
Unlocking Detail for Retail
Chabi Nouri Appointed CEO of International Auction House - Bonhams
People
August 01, 2024
Chabi Nouri Appointed CEO of International Auction House - Bonhams
Optimism to Fuel Business Growth in Next 12 Months
Industry
July 31, 2024
Optimism to Fuel Business Growth in Next 12 Months
TBWA\RAAD Reveals
Industry
July 29, 2024
TBWA\RAAD Reveals "Edges" - Cultural Shifts Shaping the Region and Strategies for Brand Growth
The Shifting Face of Customer Loyalty
People
May 31, 2021
The Shifting Face of Customer Loyalty
The Truth About Customer Loyalty Industry
October 05, 2020 The Truth About Customer Loyalty

The concept of customer loyalty is very fragile in today’s economy. Communicate has earlier covered reports citing that consumers aren’t necessarily loyal to brands anymore but are skewing more towards timely delivery service. A consequence of the improvements in digital connectivity and service today. Hence the reason why many brands introduced loyalty programs to attract […]
La Cure Gourmande says ‘merci’ to customers through the UrbanBuz digital loyalty platform Industry
December 18, 2014 La Cure Gourmande says ‘merci’ to customers through the UrbanBuz digital loyalty platform

Local franchisee company Grey Gold LLC has partnered with customer engagement and loyalty platform UrbanBuz to launch its digital customer loyalty and engagement system called Merci (meaning thank you in French) for one of its international brands, La Cure Gourmande. The brand is best known for its gourmet handmade biscuits, caramels, chocolates, lollipops, and nougats […]