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Search Results for : Apco

APCO Worldwide Launches Adaptive Intelligence Margy
Industry
November 08, 2023
APCO Worldwide Launches Adaptive Intelligence Margy
Horizon Holdings Appoints Stephen Worsley as Regional Managing Director of GolinMENA
People
August 30, 2023
Horizon Holdings Appoints Stephen Worsley as Regional Managing Director of GolinMENA
PRCA MENA Announces Shortlist for Young PR Lions MENA Competition 2023
Industry
April 06, 2023
PRCA MENA Announces Shortlist for Young PR Lions MENA Competition 2023
PRCA MENA Welcomes New Board Members
People
September 29, 2022
PRCA MENA Welcomes New Board Members
Havas Middle East Appoints Rishi Talwalker as Strategy & Growth Communications Director for Red Havas Middle East
People
June 13, 2022
Havas Middle East Appoints Rishi Talwalker as Strategy & Growth Communications Director for Red Havas Middle East
PRCA MENA Celebrates PR Campaigns Across MENA at its Sixth Awards Ceremony
Industry
March 21, 2022
PRCA MENA Celebrates PR Campaigns Across MENA at its Sixth Awards Ceremony
Communiquestion: The Metaverse, Utopia or Dystopia?
Industry
February 23, 2022
Communiquestion: The Metaverse, Utopia or Dystopia?
Second Edition of the KSA MEPRA Leadership Majlis Wraps Up
Industry
November 14, 2021
Second Edition of the KSA MEPRA Leadership Majlis Wraps Up
Meet 30 Under 30 Nominee - Mirna Hammoud
People
August 02, 2021
Meet 30 Under 30 Nominee - Mirna Hammoud
2021 MEPRA Majlis Speakers Call For Innovation In Communications Industry Or Risk Being Left Behind
Industry
May 20, 2021
2021 MEPRA Majlis Speakers Call For Innovation In Communications Industry Or Risk Being Left Behind
Collaboration: the Key Creativity Accelerator?
Industry
December 17, 2020
Collaboration: the Key Creativity Accelerator?
Twitter Announces #BestofTweets 2020 in MENA
People
December 09, 2020
Twitter Announces #BestofTweets 2020 in MENA
Highlights from Twitter's #ThisHappened2020 Event
Industry
December 09, 2020
Highlights from Twitter's #ThisHappened2020 Event
Marketing and Communications During the Fourth Industrial Revolution People
December 07, 2020 Marketing and Communications During the Fourth Industrial Revolution
Iman Ghorayeb speaks about the changes that are here to stay in the B2B marketing and communications sector.
Facebook Brings Marketing Partners Program for Agencies to MENA
Meta for Business
Masterminds
December 06, 2020
Facebook Brings Marketing Partners Program for Agencies to MENA
How Long Will it Take for the Global Ad Market to Recover?
Industry
December 06, 2020
How Long Will it Take for the Global Ad Market to Recover?
The Steps to Hosting a Successful Virtual Event
Industry
December 03, 2020
The Steps to Hosting a Successful Virtual Event
Hootsuite Lists the Social Media Trends for 2021
Industry
December 01, 2020
Hootsuite Lists the Social Media Trends for 2021
Connecting the Dots – The Trends to Watchout for in 2021
Industry
November 30, 2020
Connecting the Dots – The Trends to Watchout for in 2021
How L’Oreal Leveraged Branded Content Ads in a First Quadripartite Collaboration in KSA
Meta for Business
Masterminds
November 26, 2020
How L’Oreal Leveraged Branded Content Ads in a First Quadripartite Collaboration in KSA
AI Will Rework, It Won’t Replace! Industry
August 26, 2019 AI Will Rework, It Won’t Replace!

By Imad Lahad There is no hiding from the fact that artificial intelligence (AI) is gradually changing our world, one industry at a time. Perhaps in no greater way than in government communications. Earlier this year in Dubai, we witnessed a moment that clearly captured this sentiment. International Monetary Fund (IMF) chief Christine Lagarde was being […]
APCO Extends To Bahrain Industry
May 13, 2019 APCO Extends To Bahrain

APCO Worldwide expanded its presence in the MENA region with the opening of a new office in Manama, Bahrain, Brad Staples, CEO of APCO Worldwide, said in a statement. APCO’s office in Bahrain comes during a banner year for the company with 2019 representing the 35th anniversary year of the firm’s founding. Founded by Margery Kraus as […]
Artificial Intelligence Influence on Storytelling Industry
April 18, 2019 Artificial Intelligence Influence on Storytelling

Whether there is an appetite or not they [brands] have to face the changes said Imad Lahad, Head of APCO’s AI Comms Lab, during an interview with Communicate . He spoke to us about how Artificial Intelligence (AI) is moving at a pace that is 10 times faster than digital transformation. “Companies that won’t be […]