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Search Results for : Advertising Talent

Industry
May 05, 2019 Confessions Of An Advertising Recruiter: Tales From The Dark Side

By Tony Stanol With a tighter candidate market and industries like tech firms and consultancies vying for advertising talent, mistakes in the hiring process are costlier than ever to agencies. I agree with 360i’s Jared Belsky’s recent article and know that we can “make it better, together.” I’ve learned countless lessons from my 11 years of […]

Industry
April 20, 2019 Here’s The Solution To Bad TV ADs

By Eric Kallman I think it was Jeff Goodby who used to write about asking his cab drivers what commercials they liked. It was a good way of taking the pulse of the people for someone living in the middle of adland. So, recently I decided to do the same with my Uber drivers. “What […]

Industry
August 09, 2017 Avi Bhojani, CEO of BPG Group, on surviving advertising

Over the past year, geopolitical situations and economic challenges have left their mark on businesses across the globe, increasing the pressure on creative, media and PR agencies to reinvent themselves. “The greatest degree of reinvention is needed in ad [creative] agencies,” says BPG Group CEO Avi Bhojani, mainly because audiences now consume content and buy […]

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