Search Results for : Success

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Industry
December 03, 2020
The Steps to Hosting a Successful Virtual Event
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People
November 29, 2020
Everything to Know About Google's First Startup Accelerator Program In MENA
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Facebook Hub
Masterminds
November 26, 2020
How L’Oreal Leveraged Branded Content Ads in a First Quadripartite Collaboration in KSA
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People
November 25, 2020
The Impact of COVID-19 on Black Friday
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Industry
November 22, 2020
Filling Gaps in the Influencer Marketing Industry
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People
November 19, 2020
OSN Originals Aims to Celebrate Diversity Through Its Content
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Facebook Hub
Masterminds
November 19, 2020
How Centrepoint Used Facebook to Boost Sales in Saudi Arabia at a Lower Cost
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People
November 17, 2020
Viya App Uses Technology To Get Back to Basics
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People
November 15, 2020
Pivot & Be Helpful
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Industry
November 12, 2020
SMB Day At The Tik Tok Hive
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Industry
November 11, 2020
What's Trending With GenZ?
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People
November 11, 2020
How Majid TV Is Developing Children Content in and for the Region
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Culture
November 11, 2020
The Marketing Society’s Global Conversations: Why Upskilling Matters Now More than Ever
People
November 08, 2020 Alexander Elsas : "Mercedes-Benz Has Enjoyed a Long Association with the Creative World"
Communicate speaks with Alexander Elsas, Head of Marketing and Communications of Mercedes-Benz Cars Middle East, to learn more about their new initiative titled 'How To' and what it hopes to achieve.
People
November 05, 2020 How Gaming Is Powering On in MENA as a Strong Marketing Channel

Interested in the fast-growing gaming community in the region? Communicate spoke with Mathew Pickering, Managing Director at gaming and esports communications agency Power League Gaming, to break it down for you. What does PLG do, exactly? Power League Gaming connects brands with Arabic gaming and esports audiences, primarily across MENA, of which 30% of the […]
People
October 27, 2020 Why Investing in Programmatic Advertising is a Safe Bet

Imad Jomaa, Founder and President of Lebanon-based holding company JGroup, explains how he sees programmatic in light of JGroup’s recent investment in FoxPush, a Dubai-based full-stack solution for publishers and digital advertisers. How fast is the programmatic ad market growing in the region and what is driving this growth? Programmatic advertising is growing rapidly across […]
People
October 25, 2020 Adapting to the New Normal: Video Content Strategy after Covid-19
Justina Rude, Co-Founder of video production company Evamotion, provides tips on how brands can scale up their marketing efforts to create compelling, inspiring, and actionable videos.
People
October 25, 2020 David Fregonas : “We are Facing a New Reality, and its Characteristics Include Change, Volatility, and Uncertainty”

Communicate sits with David Fregonas, Accenture Interactive lead, Middle East to learn more about the company’s latest brand move and their recent shift in operations to the cloud. What is the strategy behind this new initiative? We’re following the same advice we give our clients in this time of relentless change: act with great agility and […]
Culture
October 22, 2020 How Brands Are Using the Kaizen Philosophy to Increase Productivity

Kaizen is less of a productivity system and more of a philosophy. Earlier this year, when employees were forced to work from home due to the impacts of the ongoing Covid-19 pandemic, there were many outcries of employees struggling with the stress of the pandemic and finding a distinction between work life and home life. […]
Industry
October 20, 2020 The Evolving State of UGC

In a newly released report, US-based content generation and analytics platform, Cohley and media publication, Digiday explores the changing state of user-generated content (UGC). The sweeping changes driven by a global pandemic and the resultant quarantine have scattered creative marketing teams, but they have also opened brands’ and agencies’ eyes to the promise of UGC […]
Industry
August 11, 2015 Want to make money? Listen to Pharrell

“Do everything with intent. Make sure intention is the number one ingredient in your creation.” Speaking at Cannes Lions, the award-winning producer Pharrell Williams touched on something all businesses should always be thinking about. The social landscape as we know it is changing, primarily because of an increase in consumer preferences towards morality. Millennials aren’t […]